"Holiday Inn's sign was a prop in a play," says Andrew Moore, professor of communication studies at San Jose State University and an authority on motel history. "It communicated the playfulness, fantasy and optimism of the American roadside. And it meant safety for the [traveling] middle class."Link Discuss
The Great Sign was brash, bold and a masterpiece. It is also, alas, extinct. The company ripped them down in a bid to be a little more upscale.
I write books. My latest is a YA science fiction novel called Homeland (it's the sequel to Little Brother). More books: Rapture of the Nerds (a novel, with Charlie Stross); With a Little Help (short stories); and The Great Big Beautiful Tomorrow (novella and nonfic). I speak all over the place and I tweet and tumble, too.