Zack Exley/Eli Pariser from MoveOn.org just gave a fantastic keynote at SXSW, describing the happy accident that gave rise to the best new toolsuite for organizing and sustaining Internet-based activism. Here are my running notes:
Before the war, we did a candlelight vigil in defiance of the war. You could come and punch in your ZIP and set up a location where the vigil would take place, then told our members to go and find your local vigil. We did 6500 vigils all over the world. 500k people showed up. When you signed up, it told you that there were others signed up to attend your local vigil, so you owouldn't be the only one.
Eli: This all came together in five days -- 500,000 people mobilized in five days. A vigil every 20 blocks for the whole length of Manhattan.
There are more political ways of doing this. We asked people to hold house parties and show a movie against the war, and people opened up their homes to have strangers come in and see this film. We heard from people in small midwestern towns who thought they were the lone anti-war people in their town, but the site showed them that there were dozens more who felt the same way.
The Cobham catalog, exposed by The Intercept, features countless pages of surveillance gadgets sold to U.S. police to spy on American citizens: tiny black boxes with a big interest in you. In the creepily bland feature lists and nerdy product names is a whisper of a dark future; perhaps darker than anyone can imagine.
This image depicts the most commonly-found stylesheet colors on the web’s top sites—Paul Hebert did an amazing amount of analysis and this is just one of the intriguing visualizations he came up with. Most of these are obvious staples, especially HTML red and blue, though it’s interesting how far the blue “cluster” is from the […]
With the cacophony of an election year ablaze with unparalleled drama being fought on the front lines of Twitter, we find ourselves slowing down and staring at it like a bad accident. The need for escapist relief is perhaps more dire than usual right now. This fall, if it’s drama you crave, but the Hillary […]
If you own a dog, you’ve most likely heard of BarkBox – the monthly subscription box for dogs. What started as a simple idea to try out the subscription model on pet owners has since developed a cult following of dog lovers. If you haven’t given it a try yet, this one month free deal is the […]
With the iPhone headphone jack having gone by the wayside, we’re excited about the addition of the FRANKLIN Bluetooth Headphones in our store. These headphones are foldable so they’re easy to carry around, but most importantly, they pack impressive sound. Our biggest struggle with Bluetooth headphones is the worry of them dying at the worst moment. This pair lasts an impressive 8-10 […]
Evan Kimbrell, founder of the digital agency Sprintkick, recently released a series of online courses that feature some of the best advice we’ve come across. These courses are well worth your time, and will save you from making many typical mistakes down the line if you ever want to start your own business.With this Business […]