BBC to use Creative Commons licenses

Digital Lifestyles is reporting that Larry Lessig has been named to a BBC advisory board and that the BBC's Creative Archive project (which aims to put the BBC's archives online for non-commercial re-use) will use Creative Commons licenses:

Professor Lawrence Lessig, chair of the Creative Commons project was clearly excited: "The announcement by the BBC of its intent to develop a Creative Archive has been the single most important event in getting people to understand the potential for digital creativity, and to see how such potential actually supports artists and artistic creativity." He went to enthuse "If the vision proves a reality, Britain will become a centre for digital creativity, and will drive the many markets – in broadband deployment and technology – that digital creativity will support."

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(Thanks, Simon!)