Mattel: kids will mistake BBQ joint for a Barbie doll

Mattel is suing to shut down a BBQ joint in Quebec called "Barbie's," on the grounds that very stupid children might wander alone into the bar/restaurant and order ribs under the mistaken impression that they have something to do with the Barbie dolls. Mattel: "we think our customers are morons(TM)".

"My client's position is that there's no confusion when you have an adult restaurant with a bar that has nothing in it to have someone think about toys or children," she said.

"It's no decorated in pink colours or in any way that could have someone think about dolls or children."

But documents filed with the Supreme Court show Mattel thinks there's plenty of room for confusion and that the company deserves exclusive rights to the brand.

"Barbie and Barbie's are among the most famous marks in North America, having been widely used and promoted for more than 40 years," the company maintains.

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(via Lawgeek)