Great Wired News editorial on Public Enemy's Internet strategy -- releasing albums online, encouraging remixes, etc. Public Enemy was nearly wiped out by lawsuits arising from the band's use of samples, and now they're working to make sample-friendly music:
As a jab to PolyGram, Public Enemy's distributor at the time, the group released There's a Poison Goin' On over the internet and on zip drives, until the band was finally released from its contract. Emboldened by the success, they went on to form their own record label. They created Rapstation to showcase new hip-hop talent. And they built PublicEnemy.com into a highly trafficked website, where among other things, they make a cappella versions of their songs available and encourage fans to make remixes.
Even more remarkable is the way Public Enemy has structured its distribution deals. Whereas many bands sell publishing rights to their record labels in exchange for an advance, Public Enemy grants its distributors a limited license. After a specified period, the rights revert back to the group.
Add to the mix Chuck D's weekly talk show on the Air America radio network, his own channel on AOL Radio and the band's regular tours of Asia, Europe and the United States, and Public Enemy becomes a prime example of the success that follows from a properly executed do-it-yourself strategy.
Freddy deBoer writes that he’s been telling the same joke for years about Silicon Valley’s only product, which might be universalized as “At last, a way to verb with nouns on the internet!” But the social-media techopoly is stable, now, and so the venture capitalists have moved on to the three terrible trends that will […]
Alex Wood is an addict but won’t give up his smartphone. But he has five strategies for limiting its control over him: “I used to wake up tired. My body would ache and my head felt sore, like waking up with a hangover. Finally, I took control, like attending an AA class for addicts, I […]
We just got the Sport model of the EPIKGO hoverboard at my office. Besides being terribly chic, it’s apparently bulletproof.
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If you want to work in tech, but don’t have any desire to code web apps to help businesses sell things to other business, you might want to consider a career in cybersecurity. Judging from the apparent complete infiltration of Russian hackers in American cyberspace, it seems fair to speculate that there’s a major shortage of […]
All moms are different. But all moms like getting flowers on Mother’s Day, and that’s a fact (not, however a fact we can document in any fashion.) Instead of getting chewed out for forgetting to call her on the second Sunday of May, you can take care of it ahead of time with Teleflora’s flower […]