Rotten error message in FileMaker Pro 8.0

Picture 3-38
I'm trying to use Instant Web Publishing in FileMaker Pro 8.0, and when I click on the button to start it, I get this pop-up message: "Filemaker cannot share files over the Web because Instant Web Publishing could not be started."

Why even have an error message if you are going to offer no suggestions for remedying the situation? Why not just have a pop-up photo of Goatse instead every time something goes wrong instead?