Every virtual festival-goer will get a wee digital radio to take away with them, which will broadcast Radio 1 in-game, wherever you are. There's also, I hear, these Radio 1 teeshirts for your avatars. And dancing. And a chance that you could appear on-screen at the actual festival - the jumbotrons may or may not take screengrabs of the in-game festivalgoers.Link
I write books. My latest is a YA science fiction novel called Homeland (it's the sequel to Little Brother). More books: Rapture of the Nerds (a novel, with Charlie Stross); With a Little Help (short stories); and The Great Big Beautiful Tomorrow (novella and nonfic). I speak all over the place and I tweet and tumble, too.