BoingBoing reader Gavin
I'm in Japan right now (visiting for work) and have become obessed (along with the rest of this country) with these two cute dancing/singing girls who are spokespeople for a cod roe noodle company. Link
Take a look at their song/dance number and you'll see what I mean. I actually got them performing it live on TV yesterday morning and almost died from poppy cute awesomeness.
. They're both cute and disturbing
, like Shirley Temple
meets the Coneheads
Reader comment:Tamyu says,
Kewpie is a company that sells sauces - they began with mayonnaise and eventually expanded into other foods, including pasta sauces. Their company character is a Kewpie doll - hence the Kewpie faces on the roe sacks. The girls aren`t exactly spokespeople - they`re the "group" that performed the original song, which was only intended to be a short commercial song. It caught on and Kewpie was bombarded with people wanting the cd, etc. They FINALLY got around to releasing it - at this point it`s no longer an advertisement, but more like fan service.
I think a lot of the appeal is that the song is addictive without being overly cheerful. It has a sort of dark melody to it, which really fit with the advancing lines of tarako. The ad campaign was based on emphasizing the sheer amount of cod roe (tarako) in the sauce.
We`ve been really big fans of the whole Tarako movement ever since the first commercial - it`s the ring for our cell phones, and even our normal home phone. The sauce itself is great too.
(I live in Japan with my family, and am fluent in Japanese.)
Coming after improvements to Firefox and continued unease at Google’s life-pervading insight, this image is outperforming the ███████ ████ Virality Control Group today (via). It got me thinking about all the promises that were made. Here’s the earliest article in Google News to contain “Big browser” in its headline, published by Time Magazine on Nov. […]
The WiFi232 is a traditional old-timey old-schooley Hayes-compatible 300-115200 baud modem, no wider than its own parallel DB25 port. Automatically responds with a customizable busy message when already in a call. The killer app seems to be using it to get internet onto ancient retro portables like the TRS-80 Model 102, but it’s been put […]
Most tech-media takes on the iPhone’s 10th anniversary are bland and self-congratulatory, but I like Tom Warren’s at The Verge. He laments how Apple’s pocket computer killed his inner nerd. As a youngster, he’d be constantly tearing down and building computers, even in the sweltering heat of summer. But now… …All of that tinkering and […]
Whether you’re a seasoned entertainment industry veteran or a student working on your first spec script, having the right tool for the job will make a huge difference in your focus and productivity.Final Draft 10 is far and away the world’s best screenwriting software, used extensively by professional film and TV writers at top production […]
Web content creators who don’t have a solid SEO strategy should take note of Webtexttool. It’s a service that pulls in anonymous data from their entire user base to offer crowdsourced guidance that increases your search page ranks. By analyzing prior user successes, it helps you better gauge how your posts will perform at a […]
Just because English has become the common global tongue doesn’t mean it’s the easiest language to write—even for native speakers. If you’re looking to improve your written communication skills, especially on your smartphone, take a look at Ginger Page.Ginger is a cross-platform app that offers corrections for phrasing as well as grammar. It’s powered by […]