Last year, my friend David Hyman launched MOG, a social networking site for music lovers that uses a downloadable app to scan your music library and automatically populate your page on the site with data. This afternoon, David told me about a cool new feature launching tomorrow called MOG TV. At its most basic level, MOG TV automatically locates the music videos on YouTube that correspond to the songs in your music library. David tells me that their algorithms and heuristics are really good at identifying the best match for the tune. And when the system inevitably screws up, MOG users are encouraged to flag the offending clip as bad quality or just plain wrong so the matches get better over time. The neatest thing though is that MOG TV doesn't just filter for the "official" promotional videos for each song. David tells me that "probably more than half of what you'll see on MOG TV is live footage." Hooray for bootleg concert video! Link
Previously on BB:
• MOG: social networking around music Link
