Cognitive science vs. crappy PowerPoint slides

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5 Responses to “Cognitive science vs. crappy PowerPoint slides”

  1. tsteele999 says:

    When they suggest circling important topics in red I remembered a problem I always have when using a used textbook- If someone has already gone through highlighting sentences, that is all I see. It is practically impossible for me to read the un-highlighted sentences. Too bad the new books are so expensive.

  2. Nancy Jane Moore says:

    Anyone planning to use PowerPoint should look at Edward Tufte’s analysis of the subject. Here’s an excerpt from his essay The Cognitive Style of PowerPoint: Pitching Out Corrupts Within analyzing a presentation on the damage to the shuttle Columbia in 2003 that led to the fateful decision to let it land. Tufte considers PowerPoint to be not just useless but dangerous for serious engineering reports. It’s good for showing graphic images, but bullet points not only contribute too little, they can even mislead the audience.

    BTW, when Tufte presents his programs on Presenting Data and Information, he uses PowerPoint to display graphics that demonstrate the point he’s discussing. His understanding of how best to use design to convey information is comprehensive. If you really want to make effective presentations, invest in Tufte’s course — you get his books as part of the course — or read the books. Even if you’re just curious about it, as I was, the course is an excellent way to spend a day.

  3. Pipenta says:

    Cognitive science? Hell, any graphic designer could have told you this stuff years ago.

  4. lackhead says:

    There’s something oddly self-referential about a book proclaiming to boil how to communicate with PowerPoint to a few bullet points….

    -c

  5. malcolmkass says:

    By the time someone reads this book, they could have supported his or her presentation with better content.

    At times, psychology seems like it is the science for stupid people, and in turn, lowering the IQ of us all.

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