Simon from Bloggasm interviewed some of Tor's authors who've given away their books for free online while they were available in stores and asked them if they believed the giveaways had sold more print books, and what made them think so:
“‘Scientifically’?” he [Scalzi] wrote to me in an email. “Probably not, unless you somehow managed to control (or at least account for and factor in) every incident of someone discussing your work and or going down a decision path to acquire the work, which is probably more work than it’s worth. But I don’t think that ’scientifically’ is the standard required here; I think ‘heuristically’ is probably better. If you consistently see a rise in sales of an author’s work after the release of a free e-book, then heuristically you have a good idea it’s beneficial.”
In his case, Scalzi watched sales of his book shoot up by 20 percent. But what’s even more interesting is that the sequel to Old Man’s War saw an increase of over 30 percent. Both he and Buckell benefited more from sales of books later in their series.
Fresh Comfy is a Thai scarf-seller whose gauzy chiffon scarves come screened with motifs from literary classics, in a variety of finishes (grey, black, off-white, full color): Anne of Green Gables cover; Harry Potter Marauders’ Map; Map of Middle Earth; Pride and Prejudice cover; the Cheshire Cat; Romeo and Juliet title-page; Sherlock Holmes engravings; Alice […]
Solid Oak Sketches has filed copyright registrations in the tattoo designs that decorate the bodies of some of basketball’s biggest stars (LeBron James, Kobe Bryant, Kenyon Martin, DeAndre Jordan, Eric Bledsoe, etc), and has sued Take-Two Software, maker of NBA 2K16 and other basketball video games, for reproducing tattoos as part of the likenesses of […]
You’ve heard the news: cyber security is the new and very scary frontier. Hackers are out there just waiting for you to relax for a second and let them in. But that’s not going to happen to you. With a lifetime premium subscription to ZenMate VPN, you’re completely protected from anyone out there who wants […]
Remember back to the time when people thought java was just a hip way to talk about coffee? Or you vaguely remembered from geography class that it’s an island in the South Pacific? We’ve come a long way since then and now that we’ve rocket blasted into the tech future, you’re going to need to […]
Plastic is so 2013. You don’t want to buy something only to throw it away or lose it and barely care. You like nice things and want to hang onto them. The Plazmatic lighter here is a high quality, high tech alternative to the typical cheap, plastic lighter you get at the old gas station. […]