One of the most frequently asked questions I receive from writers is, "How do I convince my publisher to release my book under a Creative Commons license?" It's a hard question to answer well, and luckily from now on I don't have to, because this amazing post at Digital Foundations has done a totally kick-ass job at it:
4. Pitch it with facts
HOWTO Negotiate a Creative Commons License: Ten Steps
Use case studies to argue with facts. It also helps for them to see that other reputable publishers have licensed books Creative Commons. O’Reilly has some a study on an Asterisk book that we used very effectively.
The Asterisk book sold 19k copies over two years (about what comparable books from O’Reilly were selling), but was downloaded 180,000 times from *one* of the 5 sites that mirrored it.
Also consider google as arbiter:
Results from google search breakdown of references to the two books in the oreilly case study (at the time of negotiation, early 2008):
asterisk: 139,000 references in 2 years (2005-2007), or 70,000 per year
understanding the linux kernel, 42,000 references in 7 years (2000-2007), 6,000 per year
So there was 10x the press/blog/reference/hits for the CC licensed book.
(via O'Reilly Radar
An official New Zealand government bulletin on yesterday’s conclusion of the still-secret Trans Pacific Partnership Agreement negotiations accidentally confirmed something we all believed was in there all along: an extension of copyright terms to match the USA’s bizarre, evidence-free, century-plus terms.
Tim Harford, the Financial Times’s Undercover Economist, writes about the Happy Birthday to You court case, which finally settled the question of whether the familiar birthday song was still in copyright (it isn’t) and uses that as a springboard to ask the question: how long should copyright last?
For most of a decade, government negotiators from around the Pacific Rim have met in utmost secrecy to negotiate a “trade deal” that was kept secret from legislatures, though executives from the world’s biggest corporations were allowed in the room and even got to draft parts of the treaty.
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