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	<title>Comments on: Rushkoff on &quot;The Great Facebook Land Grab of&#160;Aught-Nine&quot;</title>
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	<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html</link>
	<description>Brain candy for Happy Mutants</description>
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	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516864</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516864</guid>
		<description>@43: Literate Facebook users know how to hide applications.</description>
		<content:encoded><![CDATA[<p>@43: Literate Facebook users know how to hide applications.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516358</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516358</guid>
		<description>I see more value in remaining anonymous, than I do with sharing all that info, anyway...</description>
		<content:encoded><![CDATA[<p>I see more value in remaining anonymous, than I do with sharing all that info, anyway&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516363</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516363</guid>
		<description>http://en.wikipedia.org/wiki/Eternal_September</description>
		<content:encoded><![CDATA[<p><a href="http://en.wikipedia.org/wiki/Eternal_September" rel="nofollow">http://en.wikipedia.org/wiki/Eternal_September</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516373</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516373</guid>
		<description>I think G. Park is dead-on with his analysis that this is Facebook&#039;s attempt to BUY being your *first* online persona - linked in for you as a person, not as a worker or a careerist or anything.

I think it&#039;s going to be a clusterf*ck...</description>
		<content:encoded><![CDATA[<p>I think G. Park is dead-on with his analysis that this is Facebook&#8217;s attempt to BUY being your *first* online persona &#8211; linked in for you as a person, not as a worker or a careerist or anything.</p>
<p>I think it&#8217;s going to be a clusterf*ck&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: sum.zero</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516395</link>
		<dc:creator>sum.zero</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516395</guid>
		<description>i can see the value!*

*if i was interested in matching real names to formerly anonymous nyms for the purpose of data-mining the net, that is.</description>
		<content:encoded><![CDATA[<p>i can see the value!*</p>
<p>*if i was interested in matching real names to formerly anonymous nyms for the purpose of data-mining the net, that is.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: DaveP</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516397</link>
		<dc:creator>DaveP</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516397</guid>
		<description>this is more of a nonissue than y2k.</description>
		<content:encoded><![CDATA[<p>this is more of a nonissue than y2k.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516398</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516398</guid>
		<description>I just used a Facebook app that said only 2 other people have my name so the competition shouldn&#039;t be too fierce.</description>
		<content:encoded><![CDATA[<p>I just used a Facebook app that said only 2 other people have my name so the competition shouldn&#8217;t be too fierce.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: jeremyhogan</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516406</link>
		<dc:creator>jeremyhogan</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516406</guid>
		<description>#25

So... is Facebook dead? Or my social life?</description>
		<content:encoded><![CDATA[<p>#25</p>
<p>So&#8230; is Facebook dead? Or my social life?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Rick.</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516418</link>
		<dc:creator>Rick.</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516418</guid>
		<description>&quot;Many of my sons&#039; college-age friends laugh at anyone with a fakebook page.&quot;

They sound like a bunch of pretentious assholes.  And I bet they ALL have Facebook pages.</description>
		<content:encoded><![CDATA[<p>&#8220;Many of my sons&#8217; college-age friends laugh at anyone with a fakebook page.&#8221;</p>
<p>They sound like a bunch of pretentious assholes.  And I bet they ALL have Facebook pages.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: StRevAlex</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516421</link>
		<dc:creator>StRevAlex</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516421</guid>
		<description>Facebook is SOOOO two years ago.</description>
		<content:encoded><![CDATA[<p>Facebook is SOOOO two years ago.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Redmond Cooper</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516422</link>
		<dc:creator>Redmond Cooper</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516422</guid>
		<description>I fail to see how this is a game changer in any way whatsoever...
Ooh you can have facebook.com/user
Because Myspace and every other user based webservice have totally never had this feature...
The only amusing thing this has generated is all the illiterate facebookers whining on the facebook blog...</description>
		<content:encoded><![CDATA[<p>I fail to see how this is a game changer in any way whatsoever&#8230;<br />
Ooh you can have facebook.com/user<br />
Because Myspace and every other user based webservice have totally never had this feature&#8230;<br />
The only amusing thing this has generated is all the illiterate facebookers whining on the facebook blog&#8230;</p>
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	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516429</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516429</guid>
		<description>@25: Kills my what now?</description>
		<content:encoded><![CDATA[<p>@25: Kills my what now?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: zuzu</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516433</link>
		<dc:creator>zuzu</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516433</guid>
		<description>&lt;blockquote&gt;how to keep one&#039;s name in a lawless, unbounded and infinitely expanding continuum? &lt;/blockquote&gt;

Are you referring to &lt;a href=&quot;http://en.wikipedia.org/wiki/Internet_Relay_Chat&quot;&gt;Internet Relay Chat (IRC)&lt;/a&gt;?</description>
		<content:encoded><![CDATA[<blockquote><p>how to keep one&#8217;s name in a lawless, unbounded and infinitely expanding continuum? </p></blockquote>
<p>Are you referring to <a href="http://en.wikipedia.org/wiki/Internet_Relay_Chat">Internet Relay Chat (IRC)</a>?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: milovoo</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516178</link>
		<dc:creator>milovoo</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516178</guid>
		<description>I don&#039;t agree with the AOL metaphor, facebook is not a gateway it&#039;s an aggregator. Sure everyone has a blog, but it&#039;s a lot faster to skim through their facebook entries or tweets than it is to individually load everyone&#039;s different blog pages with their unique interfaces and various annoying quirks.  Facebook is a consistant centralized way to get the same information quickly.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t agree with the AOL metaphor, facebook is not a gateway it&#8217;s an aggregator. Sure everyone has a blog, but it&#8217;s a lot faster to skim through their facebook entries or tweets than it is to individually load everyone&#8217;s different blog pages with their unique interfaces and various annoying quirks.  Facebook is a consistant centralized way to get the same information quickly.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: FreakCitySF</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516182</link>
		<dc:creator>FreakCitySF</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516182</guid>
		<description>I remember seeing people buying and trading celebrity screen names.  I don&#039;t know if any of them were actually used but weird insight into celebritydom.  I for one will be desperately trying to register Paris Hilton as my facebook name.

</description>
		<content:encoded><![CDATA[<p>I remember seeing people buying and trading celebrity screen names.  I don&#8217;t know if any of them were actually used but weird insight into celebritydom.  I for one will be desperately trying to register Paris Hilton as my facebook name.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Crashproof</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516186</link>
		<dc:creator>Crashproof</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516186</guid>
		<description>My prediction:  either this will be no big deal, or Facebook servers will go down and turn it into no big deal.</description>
		<content:encoded><![CDATA[<p>My prediction:  either this will be no big deal, or Facebook servers will go down and turn it into no big deal.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Takuan</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516443</link>
		<dc:creator>Takuan</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516443</guid>
		<description>naw, IRC required basic literacy.</description>
		<content:encoded><![CDATA[<p>naw, IRC required basic literacy.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516192</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516192</guid>
		<description>Some of us knew AOL was always only an ISP.  Don&#039;t drink the kool-aid!</description>
		<content:encoded><![CDATA[<p>Some of us knew AOL was always only an ISP.  Don&#8217;t drink the kool-aid!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: arlopickens</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516448</link>
		<dc:creator>arlopickens</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516448</guid>
		<description>What&#039;s Facebook?</description>
		<content:encoded><![CDATA[<p>What&#8217;s Facebook?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Xeni Jardin</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516193</link>
		<dc:creator>Xeni Jardin</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516193</guid>
		<description>@freakcitysf, 

I, Barack Hussein Obama, will be at the ready.</description>
		<content:encoded><![CDATA[<p>@freakcitysf, </p>
<p>I, Barack Hussein Obama, will be at the ready.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516705</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516705</guid>
		<description>The thing people who use facebook and like it like about it is that it is an easy way to hook up with and organize your contacts with friends, family and contacts. It&#039;s not the best way perhaps but it&#039;s the closest thing many of us have to a public square in our disjointed lives. In my own life it has brought back correspondence between myself and friends that would otherwise not have happened, because we simply lost track of each other. All of the applications I find are like board games or coffee table books at a party, they are conversation pieces that&#039;s all. 

I think the domain name thing is irrelevant it doesn&#039;t change what people use fb for.</description>
		<content:encoded><![CDATA[<p>The thing people who use facebook and like it like about it is that it is an easy way to hook up with and organize your contacts with friends, family and contacts. It&#8217;s not the best way perhaps but it&#8217;s the closest thing many of us have to a public square in our disjointed lives. In my own life it has brought back correspondence between myself and friends that would otherwise not have happened, because we simply lost track of each other. All of the applications I find are like board games or coffee table books at a party, they are conversation pieces that&#8217;s all. </p>
<p>I think the domain name thing is irrelevant it doesn&#8217;t change what people use fb for.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Antinous / Moderator</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516204</link>
		<dc:creator>Antinous / Moderator</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516204</guid>
		<description>&lt;i&gt;I for one will be desperately trying to register Paris Hilton as my facebook name.&lt;/i&gt;

Ms. Hilton is trying to gain exclusive rights to the phrase &quot;That&#039;s huge&quot;, so you may be in for a world of pain.</description>
		<content:encoded><![CDATA[<p><i>I for one will be desperately trying to register Paris Hilton as my facebook name.</i></p>
<p>Ms. Hilton is trying to gain exclusive rights to the phrase &#8220;That&#8217;s huge&#8221;, so you may be in for a world of pain.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: W. James Au</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516207</link>
		<dc:creator>W. James Au</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516207</guid>
		<description>Rushkoff&#039;s analysis is factually wrong: AOL started losing subscribers not when it opened up the walled garden, but after it bought Time-Warner in 2000:

http://en.wikipedia.org/wiki/File:Aol_subscribers_Q201-Q407.png

If anything, opening up AOL to the wider Net *increased* its subscriber base.

And I totally don&#039;t get the AOL analogy.  Facebook was first adopted by tech savvy college kids, and then by tech savvy web users (especially in Silicon Valley), and *then* the mainstream market came in.  Exactly the opposite pattern from AOL.</description>
		<content:encoded><![CDATA[<p>Rushkoff&#8217;s analysis is factually wrong: AOL started losing subscribers not when it opened up the walled garden, but after it bought Time-Warner in 2000:</p>
<p><a href="http://en.wikipedia.org/wiki/File:Aol_subscribers_Q201-Q407.png" rel="nofollow">http://en.wikipedia.org/wiki/File:Aol_subscribers_Q201-Q407.png</a></p>
<p>If anything, opening up AOL to the wider Net *increased* its subscriber base.</p>
<p>And I totally don&#8217;t get the AOL analogy.  Facebook was first adopted by tech savvy college kids, and then by tech savvy web users (especially in Silicon Valley), and *then* the mainstream market came in.  Exactly the opposite pattern from AOL.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516719</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516719</guid>
		<description>Someone just told me that the Facebook &quot;land grab&quot; is actually limited to users who have 1000 or more followers? I do not have a FB account. Confirm/Deny/Abort?</description>
		<content:encoded><![CDATA[<p>Someone just told me that the Facebook &#8220;land grab&#8221; is actually limited to users who have 1000 or more followers? I do not have a FB account. Confirm/Deny/Abort?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: BdgBill</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516723</link>
		<dc:creator>BdgBill</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516723</guid>
		<description>Facebook will die soon. It&#039;s already so saturated with &quot;which Gossip Girl are you?&quot; quizzes and similar drivel that the literate are being driven away in droves.</description>
		<content:encoded><![CDATA[<p>Facebook will die soon. It&#8217;s already so saturated with &#8220;which Gossip Girl are you?&#8221; quizzes and similar drivel that the literate are being driven away in droves.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anonymous</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-520309</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-520309</guid>
		<description>F&#039;Book RIP :(</description>
		<content:encoded><![CDATA[<p>F&#8217;Book RIP :(</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Takuan</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516214</link>
		<dc:creator>Takuan</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516214</guid>
		<description>how to keep one&#039;s name in a lawless, unbounded and infinitely expanding continuum? Better have a flavour.</description>
		<content:encoded><![CDATA[<p>how to keep one&#8217;s name in a lawless, unbounded and infinitely expanding continuum? Better have a flavour.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: sworm</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-517497</link>
		<dc:creator>sworm</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-517497</guid>
		<description>@47: was that a veiled insult at everyone i know on facebook?</description>
		<content:encoded><![CDATA[<p>@47: was that a veiled insult at everyone i know on facebook?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: jeremyhogan</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516221</link>
		<dc:creator>jeremyhogan</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516221</guid>
		<description>The AOL comparison is specious at best. Facebook numbers *dwarf* AOL numbers at it&#039;s peak, and already is a household name. One might argue that Facebook, by moving from techie students to my mom and your gramma, already has addressed the lowest common denominator on the web. 

Allowing me a name/URL that makes more sense than ?u=76876458734 isn&#039;t going to create a flood of n00bs, and it isn&#039;t going to create sentience in the n00bs already there, who will now going stomping about on your precious n00b free webverse.

Like they&#039;d say &quot;Wow, I could get myname.com and then attract 200 million users to find out what my pirate name should be&quot;?</description>
		<content:encoded><![CDATA[<p>The AOL comparison is specious at best. Facebook numbers *dwarf* AOL numbers at it&#8217;s peak, and already is a household name. One might argue that Facebook, by moving from techie students to my mom and your gramma, already has addressed the lowest common denominator on the web. </p>
<p>Allowing me a name/URL that makes more sense than ?u=76876458734 isn&#8217;t going to create a flood of n00bs, and it isn&#8217;t going to create sentience in the n00bs already there, who will now going stomping about on your precious n00b free webverse.</p>
<p>Like they&#8217;d say &#8220;Wow, I could get myname.com and then attract 200 million users to find out what my pirate name should be&#8221;?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lagged2Death</title>
		<link>http://boingboing.net/2009/06/11/rushkoff-on-the-grea.html#comment-516226</link>
		<dc:creator>Lagged2Death</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-516226</guid>
		<description>&lt;blockquote&gt;&lt;b&gt;milovoo:&lt;/b&gt; ...facebook is not a gateway it&#039;s an aggregator. Sure everyone has a blog, but it&#039;s a lot faster to skim through their facebook entries or tweets than it is to individually load everyone&#039;s different blog pages with their unique interfaces and various annoying quirks.&lt;/blockquote&gt;This is an interesting point, but then again, there are a &lt;i&gt;lot&lt;/i&gt; of other open blogging communities (LiveJournal, Blogger, Vox, etc) which FaceBook will now be competing with much more directly.

And there&#039;s RSS/Atom, which just flattens everything.</description>
		<content:encoded><![CDATA[<blockquote><p><b>milovoo:</b> &#8230;facebook is not a gateway it&#8217;s an aggregator. Sure everyone has a blog, but it&#8217;s a lot faster to skim through their facebook entries or tweets than it is to individually load everyone&#8217;s different blog pages with their unique interfaces and various annoying quirks.</p></blockquote>
<p>This is an interesting point, but then again, there are a <i>lot</i> of other open blogging communities (LiveJournal, Blogger, Vox, etc) which FaceBook will now be competing with much more directly.</p>
<p>And there&#8217;s RSS/Atom, which just flattens everything.</p>
]]></content:encoded>
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