In Paul Graham's provocative "Post-Medium Publishing," he argues that we've rarely paid for "content," but rather for "form" -- that's why a good hardcover costs the same as a bad one, and both are more expensive than paperbacks. As the newspaper and CD forms lose currency, their publishers argue that what we've been buying all along is the "content" and demand that we "continue" to pay for it online.
What about iTunes? Doesn't that show people will pay for content? Well, not really. iTunes is more of a tollbooth than a store. Apple controls the default path onto the iPod. They offer a convenient list of songs, and whenever you choose one they ding your credit card for a small amount, just below the threshold of attention. Basically, iTunes makes money by taxing people, not selling them stuff. You can only do that if you own the channel, and even then you don't make much from it, because a toll has to be ignorable to work. Once a toll becomes painful, people start to find ways around it, and that's pretty easy with digital content.
I think he goes off the rails in the next graf, where he talks about how writers can self-publish merely by uploading files; this commits the same error that he's upset about: confusing "publishing" and "printing."
I also wonder if St McLuhan might not object here, with something about the form being the content.
As Oracle desperately tries to reanimate its wretched, failed attempt to destroy everything Sun Microsystems stood for and end computer science as we know it, there’s never been a better time to rock one of these “You Wouldn’t Reimplement an API” tees, which were an underground hit during the earlier trial.
Kyohazard’s Lament Configuration is a terrific piece of fan-art for those of us who loved the Hellraiser movies (the good ones, at least).
This is a pretty amazing vacancy: “You will lead Consumer Reports in our effort to realize a market where consumer safety is protected through strong encryption; consumers’ rights to test, repair, and modify their devices are supported by copyright, security, and consumer protection laws; and consumers are empowered to make informed choices about IoT products […]
These days, the vape market is saturated with low-quality products, making it nearly impossible to separate the gems from the duds. The Atmos Rx Dry Herb Vaporizer stands out from crowd for two reasons: its impressive battery life and durable construction. This high-end little gadget is compact enough to fit in your pocket, and packs a powerful punch, […]
If you’re like us, you occasionally get ambitious with your dinner and try to cook multiple sides plus a main dish. These efforts usually end as a cold meal plus a pile of dishes to wash. MasterPan Multi-Sectional Meal Skillet makes it super easy to make multiple dishes at once without the hassle. This heavy gauge bottom pan […]
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