The New York Times has great audio/visual presentations. This one, featuring narration by Drew Hodges of the advertising agency Spotco, is especially good. Hodges comments on the rejected poster art for for the Broadway revival of La Cage aux Folles.
On Dinosaurs and Robots, Mister Jalopy writes:
The far lower right is the final decision and I understand their requirement of flexibility in being able to use the image in many sizes and formats but, my goodness, there were some beautiful rejects. I like the Liquid Sky-style poster in the bottom row, second from the left. The money spent on this many iterations is stunning. Big business!Ad Evolution: 'La Cage aux Folles'
Mark Frauenfelder is the founder of Boing Boing and the editor-in-chief of MAKE and Cool Tools. Twitter: @frauenfelder. Come and hear Mark speak at the ALA conference in Chicago on July 1.
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