Profile of creator of Sugru, the super fixum gunk

Wired UK has a nice profile of Jane ní Dhulchaointigh, the inventor behind Sugru, a polymer clay that dries to a dishwasher-safe plastic that you can use to fix pretty much anything. I've used it to fix cracked cups, suspend fossils from my walls, and repair cracked picture frames. Love it.
"I was making things with silicone sealants and sawdust, and started using the leftovers around the house," she says at her east London base. "I modified a knife handle to make it more comfortable. My boyfriend said, 'Imagine if everyone could do that -- like with stiff jam-jar lids.'

It was a great idea." It took seven years, two experts and the materials department at Queen Mary, University of London, to create a silicone that would be sticky but would also set rock hard without heating.

The result is a substance officially called Formerol. Each pack includes hack suggestions, but ní Dhulchaointigh has seen some original uses: "Someone sculpted a pair of hands coming out of their bathroom sink to hold the soap." This enthusiasm, she says, is influenced by user-generated online suggestions. "If digital stuff can be manipulated then people are going to expect it from physical products as well."

Wired meets the woman behind Sugru (via Wonderland)

(Image: Perry Curties/Wired UK)