Joining Milgrim is Hollis Henry, the former pop star from Spook Country, still reluctantly in Bigend's employ, but even more conflicted, and missing her ex-boyfriend, a thrill-seeking nutjob whose idea of a good time in jumping off tall buildings in a glidersuit. Milgrim -- and later, Hollis -- track the secret denim from South Carolina to London to Paris and back to London again, and very quickly find themselves embroiled in an intrigue involving US spooks, experimental UAVs, rogue infosec specialists, and a palace coup at Blue Ant, Bigend's legendary design and branding firm.
What makes Zero History into Gibson's best so far is how absolutely perfectly he captures the futuristic nature of the present day. Milgrim -- a junkie dried out after a ten year fugue of living rough and stealing to buy pills -- is well-suited to this task, emerging as if from a time-machine into the 21st century in full swing, able to narrate its essential strangeness without seeming contrived. But all of Gibson's characters are in the business of understanding how we got to this futuristic present, and on every page, there is a jolt of pleasant dissonance as Gibson does the conjurer's trick of making you look at your surroundings with fresh eyes.
Here is a book that is both contemporary, and futuristic -- and anachronistic, filled as it is with characters who long for simpler times, who fetishize antique computers and vintage memorabilia. It's a book that doesn't so much feel written as designed, cunningly filled with trompe d'esprit effects that fool your brain into staring at your own life from the objective distance of a Martian.
And moreover, here is a book that is a novel, filled with people having exciting adventures and romance, developing as characters, chasing mysteries. An even better trick: to make something so smart that is nevertheless enormous fun as well. What a treat.
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I write books. My latest is a YA science fiction novel called Homeland (it's the sequel to Little Brother). More books: Rapture of the Nerds (a novel, with Charlie Stross); With a Little Help (short stories); and The Great Big Beautiful Tomorrow (novella and nonfic). I speak all over the place and I tweet and tumble, too.