A Canadian safety awareness group put a 45-foot decal of a little girl on a West Vancouver intersection. Apparently when you approach it, it creates an optical illusion of a real 3D figure. The effect is similar to the fake speed bumps I posted about in 2008. The organization behind the child-in-the-road sticker, Preventagble, is examining how it impacts driving behavior and also, seemingly with success, creating a buzz about road safety in the area. From CNN:
The group, which uses guerrilla marketing in campaigns focusing on preventable injuries, developed the image with the support of the BCAA Traffic Safety Foundation, the District of West Vancouver, School District #45 West Vancouver, and the West Vancouver Police.
With the help of a Youtube video that shows how it appears to an approaching driver, the illusion has sparked intense debate in British Columbia and outside Canada, with some claiming it could lead drivers to swerve or break abruptly in a school zone.
But Preventable says a detailed risk assessment was undertaken to address such concerns.
Before drivers approach the image, they pass a "School Zone" sign, crosswalk, an extended curb and a sign by Preventable that reads, "You’re probably not expecting kids to run out on the road."
California assemblyman Jim Cooper (D-9th) has copy-pasted New York assemblyman Matthew Titone’s (D-61st) insane, reality-denying bill that bans companies from selling smartphones with working crypto on them, introducing nearly identical measures in the California legislature.
Trumpscript — a python variant — only allows numbers over 1,000,000; has no import statements (all declarations must be homegrown); only has integers because floating-point numbers are un-American (America never does anything halfway); only allows popular words and the names of politicians as variable names; limits error messages to direct Trump quotes; and requires that […]
“Radical ecology” has come to mean a kind of left-wing back-to-the-landism that throws off consumer culture and mass production for a pastoral low-tech lifestyle. But as the brilliant science journalist and Marxist Leigh Phillips writes in Austerity Ecology & the Collapse-Porn Addicts: A Defence Of Growth, Progress, Industry And Stuff, if the left has a future, it has to reclaim its Promethean commitment to elevating every human being to a condition of luxurious, material abundance and leisure through technological progress.
Remember back to the time when people thought java was just a hip way to talk about coffee? Or you vaguely remembered from geography class that it’s an island in the South Pacific? We’ve come a long way since then and now that we’ve rocket blasted into the tech future, you’re going to need to […]
Plastic is so 2013. You don’t want to buy something only to throw it away or lose it and barely care. You like nice things and want to hang onto them. The Plazmatic lighter here is a high quality, high tech alternative to the typical cheap, plastic lighter you get at the old gas station. […]
Real engineers build things. Super cool engineers build things with their hands and fingers, like our engineering forefathers did. No idea where to even begin to do that? This step by step Arduino course is now 92% off and is going to get you up and running, from zero to hero, in no time. So […]