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Apple market capitalisation briefly exceeds Exxon's

Rob Beschizza at 4:55 pm Tue, Aug 9, 2011

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For a few moments today, Apple was the most valuable company in the world. If we permit ourselves to measure human history in such simple terms, the age of fossil fuels is about to end, and that of technology finally to begin. But we don't, because that's a bit silly, really. [sfgate]

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  • David Forbes

    Let’s see you make those iPads without fossil fuels!

  • http://www.facebook.com/daen.de.leon Daen de Leon

    Up to a point, Lord Copper.  It *is* indicative of something, but it isn’t the first time – Microsoft was there in the late 90s and early 2000s.

  • http://boingboing.net/ Rob Beschizza

    Lord Copper!

  • http://www.facebook.com/daen.de.leon Daen de Leon

    http://en.wikipedia.org/wiki/Scoop_(novel)

    • http://boingboing.net/ Rob Beschizza

      SACK RECEIVED SAFELY THOUGHT I MIGHT AS WELL SEND THIS ALL THE SAME

  • http://twitter.com/Saint_Loup Baptiste

    I’m pretty confident in the fact that oil extraction is a technology.

  • Xof

    Beleaguered company is beleaguered.

  • kP

    Apple now requires subsidies!  

  • Jonathan Badger

    Perhaps an Apple spill will occur and volunteers will have to save seabirds covered in iPods…

    • travtastic

      Actually, I think an apple spill sounds delicious.

      • zuludaddy

        I would think an apple spill would sound macintosh…

      • Antinous / Moderator

        Actually, I think an apple spill sounds delicious

        Actually, I know someone who was in a massive truck accident on the Waldo Grade and had to dig herself out after being buried in spilled apples.  Totaled her car.  So laugh all you want about apple spills, Mister Man.

        • travtastic

          I don’t believe it. Sounds kind of seedy.

    • Gunn

      Ah. The iValdez spill, as it was known.

  • http://www.facebook.com/eray.ozkural Eray Ozkural

    funny remark that last one :)

  • greebo

    Having the biggest market capitalization does not make a company the most valuable. For that the company would have to actually do some good in the world. You know, like save lives or something.

  • http://www.facebook.com/people/David-Manning/581631802 David Manning

    Perhaps Cory Doctorow will ask Exxon to sell Android phones.

  • http://www.facebook.com/bniegowski Bj Niegowski

    “the age of fossil fuels is about to end, and that of technology finally
    to begin. But we don’t, because that’s a bit silly, really.”  Tell that to Alvin Toffler, “The Third Wave” predicted this in 1980… Just saying…

  • http://twitter.com/Pen_Bird Phlip

    Breaking News: Someone, somewhere, gives a darn about a credit rating.

  • http://twitter.com/Pen_Bird Phlip

    …or a valuation.

  • http://twitter.com/Pen_Bird Phlip

    (and slick upgrade BB tx u!)

  • PaulCyopick

    So why is the US fighting these wars in the name of democracy? Obviously a tightly closed dictatorship works best, as long as you can convince enough people that following blindly is “thinking differently”.

  • http://twitter.com/DrewHabits drewhabits

    The “age of technology” has been going along pretty steadily since we first banged a couple of rocks together to make one sharper, is the thing

  • RJ

    I miss the age of wonder, with its Gelflings and Dark Crystals and such.

  • Guest

    Here we are in the science-fictiony future of 2011, and I can’t help but share the thought I had way back in 1984 when I acquired my first Apple //e: Yeah, I’m on the right track here, Downey Jr.

  • nikosal

    I heard Exxon attempted to block other firms’ gas stations in Europe because she has patented smell of gas -but failed. Apple was more lucky with a german judge who decided the company owned the euclidean rectangle and that’s how she  “briefly” surpassed the oil giant.

  • BarBarSeven

    Can’t wait to see “Angry Birds: Exxon Valdez”, the game where you have to toss oily birds (who are angry about it) through various cleaning apparatus.

  • http://www.facebook.com/people/Aron-Briggs/1386087012 Aron Briggs

    not surprised. when’s the last time you downloaded any apps using your five gallon tank of gasoline in the garage. also i noticed no one seems to get upset when i take my iphone to entertain myself during jury duty but the one time i show up with my five gallon tank of gasoline  everyone gets all handcuffy and pepersprayey.

  • Orthodoxcaveman

    “the age of fossil fuels is about to end, and that of technology finally to begin”…what’s electricity made from then, Care Bear farts and unicorn tears?

    • AnthonyC

      Very little electricity gets made from oil (at least in the US).
      In decreasing order, our electricity comes from coal, natural gas, nuclear, hydro, wind, biomass, oil, geothermal, trash (incinerators), solar.

      • echolocate chocolate

        Coal is a fossil fuel too. So is natural gas.

        • AnthonyC

          Yes, I know. My mistake- I was thinking about Exxon from the post, so I had oil on the brain when I read Orthodoxcaveman’s comment.

  • benher

    If you need me, I’ll be in my fossil-fuel powered cryogenic chamber… eagerly awaiting the age of coke and strippers.

  • http://twitter.com/wwalkr walker

    Given how dependent modern tech is on fossil fuels, and the extravagant embodied energy costs of microchips, I’d be just as worried for the “age of technology” as anything else in a peak oil situation.

  • onepieceman

    This is presented with a triumphal sub-text. But why? 
    Why do people who hated Microsoft because of its power and semi-closed approach to software seem to worship Apple who are now more powerful and much more closed?

    • arikol

      because Apple have the style to pull it off with panache?

      • onepieceman

        Fair enough. Let’s hope they get bigger and more dominant, so we can have more panache.

  • arikol

    I am completely amazed that a single company selling such frivolous items as personal music players and portable electronics gets to be so huge. I LIKE Apple products, and prefer them to many others, but this is still just amazing to me. 

  • technogeekagain

    https://www.xkcd.com/934/

  • GrumpySteen

    Remember WebVan?  If you go by the stock price and shares issued, it was worth over a billion dollars at one point.

    Of course they never made a profit and went bankrupt, proving that the company was never worth a dime.

    Market capitalization is a measure of how valuable people think a company might become, not how valuable it actually is.