Comments on: The Mean Men of coffee advertising http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html Brain candy for Happy Mutants Wed, 19 Jun 2013 12:29:00 +0000 hourly 1 http://wordpress.org/?v=3.4.1 By: Samuel Amann http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1206349 Samuel Amann Tue, 06 Sep 2011 15:16:00 +0000 http://boingboing.net/?p=116251#comment-1206349 "Is it ever okay to kill a woman? With Folgers, you won't have to beat your wife anymore for not store shopping the coffee!" Rapture :-) “Is it ever okay to kill a woman?
With Folgers, you won’t have to beat your wife anymore for not store shopping the coffee!”

Rapture :-)

]]> By: Shara Gray http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205939 Shara Gray Mon, 05 Sep 2011 18:55:00 +0000 http://boingboing.net/?p=116251#comment-1205939 OMG! I thought my husband was the only evil coffee critic! He got a kick out of this :-D I just don't make his coffee anymore... sick of getting crap for it.  OMG! I thought my husband was the only evil coffee critic! He got a kick out of this :-D I just don’t make his coffee anymore… sick of getting crap for it. 

]]> By: Guest http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205789 Guest Mon, 05 Sep 2011 02:23:00 +0000 http://boingboing.net/?p=116251#comment-1205789 Is it just me, or just for a moment, before you played the video, did you think you were looking at a young Jack Lemmon? Is it just me, or just for a moment, before you played the video, did you think you were looking at a young Jack Lemmon?

]]> By: Casey Winstead http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205650 Casey Winstead Sun, 04 Sep 2011 17:04:00 +0000 http://boingboing.net/?p=116251#comment-1205650 50's Reality: The Wives: The USA The Husbands: The Rest of The World 50′s Reality:

The Wives: The USA

The Husbands: The Rest of The World

]]> By: Guest http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205607 Guest Sun, 04 Sep 2011 07:39:00 +0000 http://boingboing.net/?p=116251#comment-1205607 There's nothing more refreshing than admitting to a complete lack of taste is there? (Would do the clips a bit of good too...) There’s nothing more refreshing than admitting to a complete lack of taste is there?
(Would do the clips a bit of good too…)

]]> By: Guest http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205606 Guest Sun, 04 Sep 2011 07:34:00 +0000 http://boingboing.net/?p=116251#comment-1205606 Oh dear! Not only the coffee which stirs up the sexist porcine! Oh dear! Not only the coffee which stirs up the sexist porcine!

]]> By: Nightflyer http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205597 Nightflyer Sun, 04 Sep 2011 04:44:00 +0000 http://boingboing.net/?p=116251#comment-1205597 Antinous: There's an edit button so that you can correct your typos.   Thanks, still learning the Discus interface. It's a little trickier on my phone.   Brent Kirkham: I suppose it's the only way to be sure?   You got to it before I could!   fnc: *wife looks at husband with an expression of mild distaste*"Well. You learn how to give me an orgasm and I'll learn how to make good coffee."   And fnc wins the thread! Antinous: There’s an edit button so that you can correct your typos.
 
Thanks, still learning the Discus interface. It’s a little trickier on my phone.
 
Brent Kirkham: I suppose it’s the only way to be sure?
 
You got to it before I could!
 
fnc: *wife looks at husband with an expression of mild distaste*”Well. You learn how to give me an orgasm and I’ll learn how to make good coffee.”
 
And fnc wins the thread!

]]> By: Brent Kirkham http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205558 Brent Kirkham Sun, 04 Sep 2011 00:42:00 +0000 http://boingboing.net/?p=116251#comment-1205558 I suppose it's the only way to be sure? I suppose it’s the only way to be sure?

]]> By: mat catastrophe http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205553 mat catastrophe Sat, 03 Sep 2011 23:13:00 +0000 http://boingboing.net/?p=116251#comment-1205553 Meh. http://www.archive.org/details/ThisisCo1961 THIS. IS. COFFEE. Meh.

http://www.archive.org/details/ThisisCo1961

THIS. IS. COFFEE.

]]> By: Sarah Shevett http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205523 Sarah Shevett Sat, 03 Sep 2011 16:57:00 +0000 http://boingboing.net/?p=116251#comment-1205523 I hate to break it to you but these were not comedies. This was the atmosphere in the suburbs in the 50's and 60's. Women were there to serve men and children. Doesn't it explain the women's movement? I hate to break it to you but these were not comedies. This was the atmosphere in the suburbs in the 50′s and 60′s. Women were there to serve men and children. Doesn’t it explain the women’s movement?

]]> By: Rich Keller http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205510 Rich Keller Sat, 03 Sep 2011 14:56:00 +0000 http://boingboing.net/?p=116251#comment-1205510 "Aaarrrg!" "Sorry, too hot?' "No, too much Splenda!" “Aaarrrg!”

“Sorry, too hot?’

“No, too much Splenda!”

]]> By: the damned fool http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205505 the damned fool Sat, 03 Sep 2011 14:33:00 +0000 http://boingboing.net/?p=116251#comment-1205505 http://howgoodisthat.wordpress.com/2008/12/24/what-ever-spouse-poison/ http://howgoodisthat.wordpress.com/2008/12/24/what-ever-spouse-poison/

]]> By: Gulliver http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205500 Gulliver Sat, 03 Sep 2011 13:35:00 +0000 http://boingboing.net/?p=116251#comment-1205500 Always be nice to your barber and anyone who's food you plan on eating. Always be nice to your barber and anyone who’s food you plan on eating.

]]> By: Gulliver http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205499 Gulliver Sat, 03 Sep 2011 13:34:00 +0000 http://boingboing.net/?p=116251#comment-1205499 <blockquote>Perhaps this was where somebody got the idea for the first coffee enema?</blockquote> Sounds itchy.

Perhaps this was where somebody got the idea for the first coffee enema?

Sounds itchy.

]]> By: Gulliver http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205497 Gulliver Sat, 03 Sep 2011 13:19:00 +0000 http://boingboing.net/?p=116251#comment-1205497 <blockquote>For that one near the end with the finger in the face, I thought she should say: 'GET THAT FUCKING FINGER OUT OF MY FACE BEFORE YOU LOSE IT!" Hee!</blockquote> I thought it should be more along the lines of: <b>GET THAT GODDAMN FUCKING FINGER OUT OF MY FACE BEFORE I SNAP IT OFF AND SHOVE IT SO FAR UP YOUR SHIT HOLE YOU'LL DIGEST IT!!! AND YOU <i>WON'T</i> GET A SECOND WARNING.</b> I have personal space issues :)

For that one near the end with the finger in the face, I thought she
should say: ‘GET THAT FUCKING FINGER OUT OF MY FACE BEFORE YOU LOSE IT!” Hee!

I thought it should be more along the lines of: GET THAT GODDAMN FUCKING FINGER OUT OF MY FACE BEFORE I SNAP IT OFF AND SHOVE IT SO FAR UP YOUR SHIT HOLE YOU’LL DIGEST IT!!! AND YOU WON’T GET A SECOND WARNING.

I have personal space issues :)

]]> By: JohnB http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205477 JohnB Sat, 03 Sep 2011 06:28:00 +0000 http://boingboing.net/?p=116251#comment-1205477 Hey, maybe women made really bad coffee back then, who knows? What strikes me as more interesting is the fact that at that time a guy with a job as relatively unskilled as a milkman, mailman, or simple factory worker could buy a house and support a family while his wife stayed home to take care of it. Those commercials showed that because that was the way it was. Now two people have to struggle to keep afloat. We have all come a long way baby! Hey, maybe women made really bad coffee back then, who knows? What strikes me as more interesting is the fact that at that time a guy with a job as relatively unskilled as a milkman, mailman, or simple factory worker could buy a house and support a family while his wife stayed home to take care of it. Those commercials showed that because that was the way it was. Now two people have to struggle to keep afloat. We have all come a long way baby!

]]> By: Shush388 http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205455 Shush388 Sat, 03 Sep 2011 02:41:00 +0000 http://boingboing.net/?p=116251#comment-1205455 Perhaps this was where somebody got the idea for the first coffee enema? Perhaps this was where somebody got the idea for the first coffee enema?

]]> By: baronkarza http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205433 baronkarza Sat, 03 Sep 2011 00:39:00 +0000 http://boingboing.net/?p=116251#comment-1205433 After the last time he insulted her over the quality of her meatloaf, she started making his coffee by brewing it through his old dirty socks.  So now she just smiles when he says her coffee sucks. After the last time he insulted her over the quality of her meatloaf, she started making his coffee by brewing it through his old dirty socks. 

So now she just smiles when he says her coffee sucks.

]]> By: Annie Stepka http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205408 Annie Stepka Fri, 02 Sep 2011 23:24:00 +0000 http://boingboing.net/?p=116251#comment-1205408 A bit of cardamom adds a whole new dimension A bit of cardamom adds a whole new dimension

]]> By: bwcbwc http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205360 bwcbwc Fri, 02 Sep 2011 22:04:00 +0000 http://boingboing.net/?p=116251#comment-1205360 or..."Christ, what an asshole!" or…”Christ, what an asshole!”

]]> By: KanedaJones http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205351 KanedaJones Fri, 02 Sep 2011 21:53:00 +0000 http://boingboing.net/?p=116251#comment-1205351 sometimes the guy is just misunderstood is all.. http://www.youtube.com/watch?v=3A7EnTRc7jM sometimes the guy is just misunderstood is all..

http://www.youtube.com/watch?v=3A7EnTRc7jM

]]> By: KanedaJones http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205349 KanedaJones Fri, 02 Sep 2011 21:52:00 +0000 http://boingboing.net/?p=116251#comment-1205349 Thought that about a friend I have been arguing with,  If I suck up to ya now, that will just make it an abusive relationship.  =) Thought that about a friend I have been arguing with,  If I suck up to ya now, that will just make it an abusive relationship.  =)

]]> By: swishercutter http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205347 swishercutter Fri, 02 Sep 2011 21:46:00 +0000 http://boingboing.net/?p=116251#comment-1205347 ...and that's why she is sleeping with the milkman.  Ah...to be a friendly delivery man in the late 50's early 60's must have been great. …and that’s why she is sleeping with the milkman.  Ah…to be a friendly delivery man in the late 50′s early 60′s must have been great.

]]> By: Mister44 http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205333 Mister44 Fri, 02 Sep 2011 21:26:00 +0000 http://boingboing.net/?p=116251#comment-1205333 re: "What we see represented on TV is probably not really a good indicator." Of course. TV and movies don't represent reality today, either. In fact most 'reality' shows aren't reality. Ever watch a fishing show? They have writers for those shows. For fucks sake! And they aren't the only ones! BUT. I think probably some of the ads above were meant to have an element of humor in them, they DID use shame in advertising back then. Not just for women, but for men too. Don't be weak, don't be smelly, don't be the shortest man in the room, etc etc. re: “What we see represented on TV is probably not really a good indicator.”

Of course. TV and movies don’t represent reality today, either. In fact most ‘reality’ shows aren’t reality. Ever watch a fishing show? They have writers for those shows. For fucks sake! And they aren’t the only ones!

BUT.

I think probably some of the ads above were meant to have an element of humor in them, they DID use shame in advertising back then. Not just for women, but for men too. Don’t be weak, don’t be smelly, don’t be the shortest man in the room, etc etc.

]]> By: Antinous / Moderator http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205317 Antinous / Moderator Fri, 02 Sep 2011 20:58:00 +0000 http://boingboing.net/?p=116251#comment-1205317 <blockquote>The extreme reaction by the husband is absurdly offset by the reaction at the end of the commercial.</blockquote>Sounds like a classic abusive relationship to me. Yell at her until she cries and then treat her like a pet.

The extreme reaction by the husband is absurdly offset by the reaction at the end of the commercial.

Sounds like a classic abusive relationship to me. Yell at her until she cries and then treat her like a pet.

]]> By: cellocgw http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205312 cellocgw Fri, 02 Sep 2011 20:48:00 +0000 http://boingboing.net/?p=116251#comment-1205312 These ads were followed by a series in which the wife succeeds in brewing quality coffee, and the husband says, "My wife...  I think I'll keep her." I use that line to this day; can't imagine why my wife hasn't run me thru with a kitchen implement. These ads were followed by a series in which the wife succeeds in brewing quality coffee, and the husband says, “My wife…  I think I’ll keep her.”
I use that line to this day; can’t imagine why my wife hasn’t run me thru with a kitchen implement.

]]> By: bcsizemo http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205309 bcsizemo Fri, 02 Sep 2011 20:46:00 +0000 http://boingboing.net/?p=116251#comment-1205309 Anyone bother to look on youtube at these highly evil and sexist commercials? My god I can't believe the shear arrogance of the producers.  Having the husband be that upset with his wife, and then her learning about Folgers coffee, and finally having him comment her on the excellent coffee and the switch. http://www.youtube.com/watch?v=wOlDXx4_0DE&feature=related http://www.youtube.com/watch?v=WVt-ecRzQlY&feature=related When taken in total context of the video they don't really seem that sexist.  The extreme reaction by the husband is absurdly offset by the reaction at the end of the commercial.  In reality the original producers probably put the aggressive nature up front as to attract/keep viewers.  Kind of like a shock reaction.  The same way sports or car ads are shot with lots of action up front and then all the info on the back end. Anyone bother to look on youtube at these highly evil and sexist commercials?

My god I can’t believe the shear arrogance of the producers.  Having the husband be that upset with his wife, and then her learning about Folgers coffee, and finally having him comment her on the excellent coffee and the switch.

http://www.youtube.com/watch?v=wOlDXx4_0DE&feature=related
http://www.youtube.com/watch?v=WVt-ecRzQlY&feature=related

When taken in total context of the video they don’t really seem that sexist.  The extreme reaction by the husband is absurdly offset by the reaction at the end of the commercial.  In reality the original producers probably put the aggressive nature up front as to attract/keep viewers.  Kind of like a shock reaction.  The same way sports or car ads are shot with lots of action up front and then all the info on the back end.

]]> By: BarBarSeven http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205303 BarBarSeven Fri, 02 Sep 2011 20:29:00 +0000 http://boingboing.net/?p=116251#comment-1205303 And now in the year 2011, we have progressed to the point women can successfully punch bears in the face to save their wiener dog! http://today.msnbc.msn.com/id/44349210/ns/today-today_pets_and_animals/t/alaska-woman-punches-bear-face-save-her-tiny-dog/#.TmEorXNhuCd And now in the year 2011, we have progressed to the point women can successfully punch bears in the face to save their wiener dog!
http://today.msnbc.msn.com/id/44349210/ns/today-today_pets_and_animals/t/alaska-woman-punches-bear-face-save-her-tiny-dog/#.TmEorXNhuCd

]]> By: petertrepan http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205299 petertrepan Fri, 02 Sep 2011 20:20:00 +0000 http://boingboing.net/?p=116251#comment-1205299 Easy fix. They're not grinding for long enough. Easy fix. They’re not grinding for long enough.

]]> By: Antinous / Moderator http://boingboing.net/2011/09/02/the-mean-men-of-coffee-advertising.html#comment-1205290 Antinous / Moderator Fri, 02 Sep 2011 20:12:00 +0000 http://boingboing.net/?p=116251#comment-1205290 <blockquote>Bad auto-correct!</blockquote>There's an edit button so that you can correct your typos.

Bad auto-correct!

There’s an edit button so that you can correct your typos.

]]>