Clive Thompson has a great rumination on a missing piece of the Internet toolsuite: a mapper that watches your browsing and tells you how you found interesting stuff. This is a great example of a technology that would make a wonderful local add-on to your browser, but would be creepy and invasive if offered as a centralized server. That is, it'd be great to know this stuff yourself, and great to have the option to share it with others, but it would be pretty icky to think that some remote, behavioral-ad-analytics-driven entity was using it to build a dossier on your Internet use.
But later on, it’s damn hard to recall precisely how A led to E. You could look at your web history, but it’s an imprecise tool. If you happened to have a lot of tabs open and were multitasking — checking a bit of web mail, poking around intermittently on Wikipedia — then the chronological structure of a web “history” doesn’t work. That’s because there’ll be lots of noise: You’ll also have visited sites G, M, R, L, and Y while doing your A to E march, and those will get inserted inside the chronology. (Your history will look like A-G-B-M-R-C-D-L-Y-E.) Worse, often it’s not until days or weeks after I’ve found a site that I’ll wonder precisely how I found it … at which point the forensic trail in a web history is awfully old, if not deleted.
“How did you find my site?” and Vanevar Bush’s memex
But hey: Why does this matter? Apart from pecuniary interest, why would anyone care about the process by which you found a cool site?
Because there’s a ton of interesting cognitive value in knowing the pathway.
If you’re reading this blog, you are probably least part nerd, which means you’ve likely read (or have heard of) Vanevar Bush’s 1945 essay for the Atlantic Monthly, “As We May Think”. Bush’s essay has become famous amongst digital folks because of how eerily he predicted the emergence of a hyperlinked Internet. “As We May Think” is, at heart, a complaint about information overload (in 1945!) and a suggestion of how to solve it: By building better tools for sorting, saving, and navigating stuff. Bush envisioned a “memex”, a desk-like tool at which you’d sit, reading over zillions of documents stored via microfilm. You could also write your own notes and reflections (which would saved in microfilm format too, photographed automatically via a forehead-mounted webcam “a little larger than a walnut”.
Most people don’t look at any news, or at one news site; using social media a lot (even without the intention of looking for news) means that sometimes you’ll end up clicking a news link — so heavy social media users, on average, are consuming a wider media diet than those who do not use […]
In 2012, Google introduced Certificate Transparency, an internet-wide tripwire system designed to catch cryptographic “certificate authorities” who abused their position to produce counterfeit credentials that would allow criminals, governments and police to spy on and tamper with secure internet connections.
Yesterday’s massive ransomware outbreak of a mutant, NSA-supercharged strain of the Petya malware is still spreading, but the malware’s author made a mere $10K off it and will likely not see a penny more, because Posteo, the German email provider the crook used for ransom payment negotiations, shut down their account.
Web content creators who don’t have a solid SEO strategy should take note of Webtexttool. It’s a service that pulls in anonymous data from their entire user base to offer crowdsourced guidance that increases your search page ranks. By analyzing prior user successes, it helps you better gauge how your posts will perform at a […]
Just because English has become the common global tongue doesn’t mean it’s the easiest language to write—even for native speakers. If you’re looking to improve your written communication skills, especially on your smartphone, take a look at Ginger Page.Ginger is a cross-platform app that offers corrections for phrasing as well as grammar. It’s powered by […]
The current web development landscape is rife with buzzwords and technology that gets abandoned almost as soon as it’s made. If you’ve never written a line of code before, it can be hard to figure out what’s coming, what’s here to stay, or how to get ahead.This Beginner Web Development Bundle is a great place […]