Body-shaming douche ad, 1932

This 1932 douche ad does some Astaire-grade hoofing around the idea that "your vagina smells bad and you should be ashamed of it," dancing right up to the phrase without ever uttering it. It's a perfect satanic miracle of gendered body-shaming.
Share this post
Read more ad gender health Old school woo
Where not otherwise specified, this work is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Boing Boing is a trademark of Happy Mutants LLC in the United States and other countries.
















