A lawsuit filed by Chicago's Cecelia Groark claims that Krunch Kretschmar, owner of a store called Bottled Grapes, created a fake blog about her nonexistent drug problems, thieving, and prostitution to retailiate for a negative review on Yelp. She says she bought a Groupon for a wine pairing class but got the runaround when she tried to book it, and a rude email when she complained. She posted on Yelp, and that, she says, is when Kretschmar sent an email telling her he was going to ruin her: "Now every time a company for a job or someone searches YOU on google they will read my side of the story."
The suit claims the blog Kretschmar created and published stated the following: “Cecelia troubles began when she started Embezzling from her last employer to support her drug addiction. While her treatment in the Cook County jail did little to help her, she is continuing to fight her demons everyday. Now turning to the Oldest profession to gain the funds need to support her habits, she is now trying to turn a new leaf. We wish her well.”
Groark has never met Kretschmar, who the suit claims, posted the blog to convince Groark to remove her Yelp review and to embarrass, harass, and ridicule her.