Disturbing British ads

At The Awl, TG Gibbon collects unsettling British television Commercials, "Just the sort of thing you might expect from a country with the rich asshole from an '80s teen movie where its Barack Obama should be". Embedded above, a life insurance ad with a delightful twist ending.

Having seen the aspirational consumption-dreams of the nation, I'm sure you'll know what to expect from its public information films.