Last week, lost in a haze of book tour, I found myself at brunch with several friends who were talking about a YouTube meme I'd entirely missed—people attempting to eat whole spoonfuls of cinnamon and failing miserably. (Warning, the video ends in tears and heaving.)
While others wonder "why?" or, perhaps, "why not?", we here at BoingBoing prefer to ask, "No, seriously, how does that work?" Luckily, Jason Bittel at BittelMeThis had the answer. Turns out, humans are generally doomed to fail the Cinnamon Challenge for a very specific scientific reason—we need things to be lubricated in order to swallow them.
The spice that magically transforms dough and sugar into a sticky bun is actually ground up tree bark, which means we’re talking about a lot of water-resistant cellulose. And according to retired physical chemist Vince Calder, the rest is “a mixture of volatile organic compounds, a major component being cinnamanaldehyde, which is not very water soluble.”
If you want to see this in action without risking asphyxiation, put a tablespoon of cinnamon in a bowl and jostle it until the powder is level. Using a straw, allow a drop of water to fall on the surface. Instead of saturating the cinnamon – like it would with sugar – the water just beads up and rolls around like the liquid seed of a rusty T1000.
In a nutshell, all of this means that the Cinnamon Challenge can, in fact, be fairly dangerous.
University of Zurich researchers used transcranial magnetic stimulation, a noninvasive method of inhibiting activity in parts of the brain, to “turn off” people’s ability to control their impulses. They focused on the temporoparietal junction, an area of the brain thought to play an important role in moral decisions, empathy, and other social interactions. They hope […]
Are you jonesing for a dose of optimism and possibility? In the mood to contemplate the cosmos? Want to experience a musical message for extraterrestrials the way it was meant to be played? The Voyager Golden Record: 40th Anniversary Edition, a project I launched with Timothy Daly and Lawrence Azerrad, is a lavish vinyl box […]
In Rich do not rise early: spatio-temporal patterns in the mobility networks of different socio-economic classes, a group of transportation engineers analyze an open data-set about the commutes of people in the Colombian cities of Medellín and Manizales, concluding that the rich and the poor commute the furthest distances, but that the rich have much […]
This week’s top deals from the Boing Boing Store range from lobster to wine to desk organization. 1. Get Maine Lobster (50% Off)With these discounted packages from Get Maine Lobster, you can experience the sweet, fresh flavor of world-renowned Maine lobster right at your own dinner table. There are four options to choose from, each at […]
Nothing is more frustrating than needing to edit or sign a PDF and not having access to the original document. That’s why PDFpenPRO is a must-have app in our books.With this extremely useful app, you can merge, markup, and create PDF documents without ever having to convert your PDFs into word processor file formats. Type directly onto […]
From self-driving cars to stock market predicting software to the recommendations you get on Amazon and Netflix, machine learning is at the core of modern technology. You could find yourself building technology that is literally changing the world with the skills you’ll learn in The Complete Machine Learning Bundle. This bundle of 10 courses includes 406 lessons that will teach […]