Business cards made from concrete

A creative agency called Murmure is kitting out its employees with concrete business cards that come with their own miniature shipping palettes. There's a scene in a William Gibson novel (I could swear it was Idoru, but I can't find it) where a Hollywood studio exec passes out business-cards screened on wafer-thin slices of marble, each in its own velveteen slipcase. These (which come with their own little paper boxes) are a nice second, though not nearly so keen as those fictional bad boys.

Concrete Business Cards (via Neatorama)


  1. business-cards screened on wafer-thin slices of marble

    Well, now I want business cards made of genetically engineered carpaccio.

    1. yup! pedantry follows, ignore: it was actually pink quartz, and the point of it was that it was so pretty, fragile and dangerous (basically a razor-thin shard of glass) that it forced the recipient to worry about it and thus think of his company. pretty clever.

      1. I’ve got a toddler in my house, so offering me that business card would mean I would either a) decline the card and write the information on a piece of paper that I would promptly lose or b) go with a competitor.

        1. i really don’t think you’re supposed to take it that seriously. the bridge trilogy gibsonverse is too grimly cool for toddlers to exist at all. at two months of age, children instantly transition to either child prodigy über-hackers; socially elite fixers; cyber-criminals; or beaten-down thirty-something salarymen.

  2. Rex and retchdog are correct – it is ‘Virtual Light’ – to wit “Wellington Ma’s business card was a rectangular slice of pink synthetic quartz, laser-engraved with his name, ‘The Ma-Mariano Agency,’ an address on Beverly Boulevard, and all kinds of numbers and e-mail addresses. It arrived by GlobEx in its own little gray suede envelope while Rydell was still in the hospital.”

  3. “‘Looks like you could cut yourself on it,’ Rydell said.

    ‘You could, many no doubt have,’ said Karen Mendelsohn, ‘and if you put it in your wallet and sit down, it shatters.’

    ‘Then what’s the point of it?’

    ‘You’re supposed to take very good care of it. You won’t get another.’  ”

    That last bit was my favorite part.

  4. +Ryan : yeah, it’s quite a high source of CO2; however I don’t think a few kg of business cards are going to have a huge impact compared with the millions of tonnes which are poured each day…

  5. Look at that subtle off-gray coloring, the tasteful thickness of it. Oh my God, it even has a watermark!

  6. Murmure is such a stupid name for a company. If I got one of those “cards”, I’d toss it into the lake (where it would promptly sink to the bottom).  

    1. I’d toss it into the lake

      actually, it would probably skim really well.

      I’d like to think it could be cracked open to reveal a conventional business card hidden inside.

  7. It seems to me that it would be ridiculously heavy and clumsy to carry around. Imagine if you are going to a convention and you need to hand out a bunch of business cards; what – do you carry a backpack for your business cards?

  8. It’s memorable and delicate and fun. Great for a creative industry. I don’t get the complaints about “not being able to carry in your pocket”.  Because everyone carries stacks of business cards in their pockets? Silly. Everyone at conventions carry some type of bag anyway.

    If I were a client, it would go right in the mouth of my t-rex toy in my office.

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