Segall was part of the team that came up with Apple's famous "Think Different" campaign. In 1998, his agency was at One Infinite Loop one day for a dramatic unveiling of a new line of candy-colored home computers. The Apple device code-named "C1" looked like nothing else on the market at the time:
Steve gave us a challenge: We needed a name for this thing. C1 was on a fast track to production, and the name had to be decided quickly to accommodate the manufacturing and package design process. “We already have a name we like a lot, but I want you guys to see if you can beat it,” said Steve. “The name is ‘MacMan.’ ”
If you think that your phone may have been hacked so that your adversaries can watch you through the cameras and listen through the mics, one way to solve the problem is to remove the cameras and microphones, and only use the phone with a headset that you unplug when it’s not in use.
Lured by the internet’s pervasive insistence that it represents a superior, more comfortable typing experience, I recently went back to an old-timey mechanical keyboard. This was a mistake. I am now a hamfisted ASCII jazz disaster.
SpareOne Emergency Phone is a basic cellphone powered by AA batteries. This gives it a relatively short time on a charge, but means that it will have a charge after being stuffed in a drawer or glove box for months. I came across this during my search for the perfect basic phone, but be warned: […]
Every company wants to harness the power of social media, but few understand how to make that happen. Be one of those select few with this Social Media Marketing Course & Certification package, now just $29 in the Boing Boing Store.Over 12 modules of course material, you’ll learn what it takes to increase a brand’s […]
If you’ve got a killer app idea, but don’t have the technical expertise to pull it off, get a crash course in all things app development with the Comprehensive Android Development Bundle, now over 90% off in the Boing Boing Store. Across 83 hours of training, you’ll learn to develop for the world’s most popular mobile OS, mastering […]
Jared Sinclair developed the RSS reader app Unread, which made $10,000 in its first 24 hours on the iOS market. And we’ve all heard the story of Flappy Bird developer Dong Nguyen, whose creation was reportedly earning $50,000 a day at the height of its 2013 explosion. While those are rare examples, they’re also testament to the […]