Segall was part of the team that came up with Apple's famous "Think Different" campaign. In 1998, his agency was at One Infinite Loop one day for a dramatic unveiling of a new line of candy-colored home computers. The Apple device code-named "C1" looked like nothing else on the market at the time:
Steve gave us a challenge: We needed a name for this thing. C1 was on a fast track to production, and the name had to be decided quickly to accommodate the manufacturing and package design process. “We already have a name we like a lot, but I want you guys to see if you can beat it,” said Steve. “The name is ‘MacMan.’ ”
I’ve been using Stanley’s classic flask for years (I literally packed one, full of nice bourbon, in my suitcase this morning for the Melbourne/Sydney/Berlin trip I’m leaving on tonight), and I have no complaints: it’s beautiful, easy to close, and rugged.
Mattel’s Hello Barbie has a microphone and a wifi interface, and it transmits the phrases it hears to a central server in order to parse them and formulate a response. Mattel claims that the data isn’t being retained or harvested for marketing purposes, and assures parents that they can make Barbie stopping eavesdropping on them […]
I blogged the announcement of the Qwerkywriter more than a year ago, when the company was retooling from its successful kickstarter to full retail production. I’ve had one of the production models in my office for a couple of months now and I’ve been very impressed! (I wrote this review on it).
Carrying this EDC card is like slinging around a handheld toolbox wherever you go. Its minimal design is small enough to fit in your wallet’s billfold, and it’s TSA-compliant so you’ll never leave it behind. It’s got hex wrenches, metric and imperial rulers, flathead and Phillip’s screwdrivers, and a bottle opener so that you’re ready […]
Today only take an additional 15% off the below drones today using coupon code: DRONE15 at checkoutThe Code Black is our top-selling drone of all time—and for good reason. This powerful, palm-size drone is not only insanely fun to fly, but can capture some serious video footage from up above. With a flight time of […]
Why interrupt your post-Thanksgiving turkey bliss to wait in an epic line, when the best deal of the season is a click away? We’re treating you Mac enthusiasts to the ultimate Black Friday bundle, packed with apps to give your machine a mega boost in the right direction. From Drive Genius to AfterShot Pro to […]