I wrote a piece for MIT's Technology Review on the way that Internet privacy works, and the deficiency of our tools -- browsers, phones -- in protecting it:
Even if you read the fine print, human beings are awful at pricing out the net present value of a decision whose consequences are far in the future. No one would take up smoking if the tumors sprouted with the first puff. Most privacy disclosures don't put us in immediate physical or emotional distress either. But given a large population making a large number of disclosures, harm is inevitable. We've all heard the stories about people who've been fired because they set the wrong privacy flag on that post where they blew off on-the-job steam.
The risks increase as we disclose more, something that the design of our social media conditions us to do. When you start out your life in a new social network, you are rewarded with social reinforcement as your old friends pop up and congratulate you on arriving at the party. Subsequent disclosures generate further rewards, but not always. Some disclosures seem like bombshells to you ("I'm getting a divorce") but produce only virtual cricket chirps from your social network. And yet seemingly insignificant communications ("Does my butt look big in these jeans?") can produce a torrent of responses. Behavioral scientists have a name for this dynamic: "intermittent reinforcement." It's one of the most powerful behavioral training techniques we know about. Give a lab rat a lever that produces a food pellet on demand and he'll only press it when he's hungry. Give him a lever that produces food pellets at random intervals, and he'll keep pressing it forever.
The Curious Case of Internet Privacy
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The latest Wikileaks release of leaked CIA cyberweapons includes “Scribbles” — referred to by the CIA as the “Snowden Stopper” — a watermarking tool that embeds web-beacon style tracking beacons into secret documents that quietly notify a central server every time the document is opened.
A pair of social scientists from UCSD and Yale conducted an NIH study published in the American Journal of Epidemiology on the link between Facebook use and mental health, drawing on data from the Gallup Panel Social Network Study combined with “objective measures of Facebook use” and self-reported data for 5,208 subjects, and concluded that […]
If you are camping during rainy season, or just want a TSA-approved lighter, these plasma torches make perfect travel companions. These gas-free lighters create a small plasma beam that’s safer than butane to use and more environmentally friendly. It creates a super-hot, splashproof flame so you can get a campfire going, or have a smoke […]
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While some people still maintain that everything in Apple’s walled garden “just works” and is immune to the rampant malware of the Windows world, the reality is different. The Mac’s growing market share has made it a much more viable target for malicious actors, and its built-in tools aren’t always enough to fix things. Drive […]