SimCity and D&D have nothing on "New City Telephone Company," a business simulator that challenged 1970s kids to run a phone company. AT&T commissioned and distributed the game to schools in the mid-1970s, and this film documents two middle and high school classes as they navigate a minefield of disgruntled workers, plaintive investors, and shark-like sales teams.
Don't miss the evil half-smile of the cute redhead as she listens to a pensioner complain about company stock, or the room full of bored faces as the proctor explains in ridiculous detail the proper way to rank goals. If you enjoy watching nascent capitalists eagerly discuss how to get one over on the staff, this is the video for you.
AT&T Tech Channel: New City Telephone Company (Thanks, Paul!)
Mark Frauenfelder is the founder of Boing Boing and the editor-in-chief of MAKE and Cool Tools. Twitter: @frauenfelder. Come and hear Mark speak at the ALA conference in Chicago on July 1.