Early iPhone mockups show Sony influence


27 Responses to “Early iPhone mockups show Sony influence”

  1. RKTR ♫soundcloud.com/rktr says:

     Wow, so it really looks like a large part of the devices intent was to be focused on gaming, right?

  2. jandrese says:

    I don’t see that at all.  I assume the big circle on the left is the button that would eventually morph into the only button on the front of the iPhone.  The other buttons I’m not sure about, but the red one would probably be the picture button. 

    I’m guessing the green raised part on the side was the volume knob? 

    The thing that surprises me is the Camera.  It looks like a serious business camera for a phone, and even comes with a flash.  The original iPhone’s camera was a horrible piece of crap even by the (very low) cameraphone standards of the day.  This suggests that at some point early in the design, Apple realized that the camera was important, then forgot that lesson and had to re-learn it over the next several generations of the iPhone. 

  3. nemomen says:

    Can anyone tell if the thing where Sony’s jog-wheel is would be an orientation changed wheel to be more like a watch dial, or just a huge-ass button?

  4. RKTR ♫soundcloud.com/rktr says:

    Interesting.  I assumed it was a swipe at a game pad of sorts with a directional nub.  It has some delicious retro-ness to the design but is very un-apple like in the complexity of the outer casing.  Pretty neat to see this dug up from the archives.

  5. Jesse Torres says:

    Yeah, but where’s the headphone jack?

  6. boise427 says:

    Wouldn’t it be great if manufacturers would focus less on suing each other and more on great products? Sadly, the one thing that everyone is lining up to copy is the crap feature of the iPhone, the app store. It won’t be long before we can’t buy a product that isn’t locked into a single vendor source for apps and upgrades with quality and selection going down and prices going up. 

  7. seyo says:

    I really loved my Sony Ericsson w810. In some ways it was the best phone I’ve ever owned, when taken in the context of its capabilities relative to other phones available at the time. It was elegantly designed, was small and light, had a goodUI, was expandable with memory stick cards, took decent shots, had an LED flash (which took years for the iPhone to get) had a yahoo mail and a gmail app for it, the browser was usable, it had usb 2.0 and bluetooth… It was a great little phone. And it had real buttons. In many ways it was a better device. I’ve always wished Apple would make an iPhone nano, with a similar form factor and physical buttons.

  8. Shane Simmons says:

    I’m assuming the silver ring around the outside of the Sony is plastic, so that it doesn’t interfere with the antenna.

  9. evantune says:

    I love Sony, but they are so dysfunctional. So my question is: 

    Why couldn’t Sony make this phone? 

  10. Benjamin Rockhold says:

    I would buy that phone in a jiffy.

  11. penguinchris says:

    I’m not sure I understand exactly why the Sony logo was included. I understand that it is supposed to be a Sony-inspired design, but if the designer was working for Apple why wouldn’t they slap an Apple logo on there instead? Of course, I do understand that these were internal documents not meant to be seen by anyone, so I guess the logo could have just been a joke, a jibe at whoever instructed him to make a Sony-like design.

  12. tyger11 says:

    Be grateful – instead of copying from Sony, they could’ve copied from Nintendo!

  13. Cowicide says:

    I don’t get it… what did they copy from Sony aside from sticking their logo on it?  Where’s the Sony original they copied from?  I’m confused about this.

  14. John Maple says:

    This reads like misdirection from the lawyers of Samsung. Why is this relevant to Samsung’s actions?

    • First Last says:

      It’s not misdirection, it’s the entire legal case. 
      Apple is suing Samsung over design patents it holds, and Samsung’s defense has been that Apple’s patents are invalid due to prior existence of the concepts they cover – like the ‘personal computing devices’ in 2001 that bear a resemblance to the iPad. The argument is that Apple used public domain design concepts to build what they hold patents on and are now using those to stifle legitimate competition that also uses those public domain design concepts.

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