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New skyway spans nation with words, pictures: AT&T's wireless data plan, ca. 1951

Xeni Jardin at 1:16 pm Tue, Oct 2, 2012

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"The demands of defense are heavy and urgent." A Bell Telephone ad from 1951, lovingly scanned and posted to the Vintage Advertising Pool on Flickr by James Vaughan, whose collection of vintage ads is astonishingly awesome.

Boing Boing editor/partner and tech culture journalist Xeni Jardin hosts and produces Boing Boing's in-flight TV channel on Virgin America airlines (#10 on the dial), and writes about living with breast cancer. Diagnosed in 2011. @xeni on Twitter. email: xeni@boingboing.net.

MORE:  Business • Technology • vintage ads • wireless

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  • http://twitter.com/fossilfuels Funk Daddy

    Wow.

    And if the network/broadcast went down we could just fall back on semaphore though it would drastically slow downloads.

    But hey, if orcs attacked they could light bonfires, at least Washington could be warned

    • jimkirk

      Or you could use homing pigeons…

      http://en.wikipedia.org/wiki/IP_over_Avian_Carriers

  • fuzzyfuzzyfungus

    Before optical fiber hit the scene, microwave backbone links were pretty serious business. Waveguides still crop up in certain niches; and 802.11b/g/n would like a word with you about the continued viability of microwave communications; but it is my understanding that microwave backbone arrangements like this were more or less wiped out.

  • Kevin Pierce

    Nevermind the exposure to weather, bad airplane pilots and lightning strikes — it can carry hundreds of calls!   But seriously, I wonder how much it costs to lay fiber compared to building monoliths.  Whereas additional fiber can be run through existing conduit to increase bandwidth, with towers, well, you need MORE  / BIGGER TOWERS!

    • fuzzyfuzzyfungus

      Given that glass suitable for low-attenuation fiber wasn’t produced until 1970, and the combination of (relatively) cheap lasers and very pure fiber wasn’t commercially available until the mid to late 70′s, that was probably a non-question at the time…

      Once it matured, though, the matchup between the two technologies was a bit of a bloodbath.

  • http://www.facebook.com/profile.php?id=810530150 Scott Thrower

    Terry Pratchett would roll over in his grave if he had one.  Clacks indeed.

  • http://pulse.yahoo.com/_OAUXAA362EXWLYVMPJOKLFB5JQ Incipient Madness

    If you like these old print ads, you’ll love the ATT Tech Archive on Youtube. I came across it when I was looking at old videos about air defense systems in the late 1950′s. Bell Labs worked on many of the Nike missile systems.
    http://www.youtube.com/user/ATTTechChannel

  • daev

    I work on this stuff for a living. I still find it fascinating that almost all of these towers are now bare, replaced by fiber. Even satellite has been replaced by fiber. I had signs taped to the floor, walls, and cabinets during the Olympics in China; the video feeds were transported to NYC via trans-pacific fiber because it was cheaper than satellite.

    Some of the radio links still are in use in places that are too expensive to lay glass to; remote communities, rural areas, etc. These poor folks still have dial-up access to the ‘net, unless they subscribe to satellite internet service (which has horrible latency if you’re a gamer). Some of the links are still in use as a backup for critical customers that require more than redundant connectivity.

    What has really sealed wireless’ fate is bandwidth. A single fiber routinely runs over a terrabit/sec these days, and the nodes in the network often enough pass data in the petabit/sec range.

    • http://www.facebook.com/people/Otis-Farnapple/100000235293358 Otis Farnapple

       Just last week as I was pedaling past the old main AT&T switching building in downtown Sacramento they were pulling the microwave horns off of the roof – end of an era.

      • daev

        I’m tempted to plan a roadtrip that passes as many of these old towers as I can manage just to photograph (ok, image…it’s all digital these days) them and the “remote terminal” buildings at their bases. I wonder if they’ve changed the locks….

        • http://disqus.com/Kimmoth/ Kimmo

          If you consider the etymology of photograph, I think you’ll agree it’s a perfectly fine term for taking a picture with any tech.

          In the same way, there’s nothing wrong with referring to MP3s as records. LP is the tech-specific term…

  • http://www.ethanham.com Ethan

    This is how actually how I connect to the internet (and am viewing the image). I’m too remote to have DSL or Cable, so I have a microwave antenna for internet service. It’s better than dial-up (of course) or satellite.

  • http://profile.yahoo.com/LJBHIXYJ55RLT34HN3KIYI5CTI yahoo-LJBHIXYJ55RLT34HN3KIYI5CTI

    Another vintage AT&T ad from 1935 here:
    http://lechaletdelarete.blogspot.jp/2012/09/les-belles-de-bell.html

  • http://disqus.com/Kimmoth/ Kimmo

    As far as lovingly scanning goes, I’m always torn between full restoration as performed here, and preserving a record of the stained, yellowed medium the image came on…

    After all, if you provide the original, anyone can restore it themselves if they like… only most folks won’t be interested in the original.

  • AnthonyC

    Anyone else misread it as “spams the nation?”

  • cbbb

    Actually, some of this is coming back. In the low-latency trading market Microwave communications offer the lowest latency paths. Many trading firms are building them in, and as I understand it, there is work being done to connect Chicago to New York (among other places) right now.