Rob Beschizza at 12:39 pm Wed, Oct 24, 2012
ADVERTISE AT BOING BOING!
I don’t know what pruno is/was, but I like the sound of it!
i applaud the pruno reference.
Was it as good as the Thirst Mutilator?
It made you feel more thirsty, like you’d just consumed a pound of pistachio nuts marinaded in battery acid and blended with salty hobo piss.
I remember it too, I actually quite liked it. But I bow to your superior knowledge of ‘salty hobo piss’.
The video doesn’t adequately demonstrate just how alarmingly green it was, a colour I’ve only seen again in cheap absinthe.
I didn’t even watch the video but I remember saying “Qua-Qua-Qua-Quatro!!” in the playground
Great packaging design too.
Quite a landmark ad. IIRC was mentioned quite a bit in Rocky Morton and Annabel Jankel’s “Creative Computer Graphics” . Morton and Jankel, who produced notable pop videos including Donald Fagen’s New Frontier and Elvis Costello’s Accidents Will Happen, are best known for creating Max Headroom.
Awesome! I thought I was the only person that remembered this!
how wonderfully over the top, we may live in the future, but the golden age has passed us.
Wow. I remember this too. Much better than Tab Clear, released around the same time.
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