Tobias Buckell's "How I used Kickstarter to reboot a book series, and my career (and maybe my life?)" is a fantastic, detailed postmortem on his experiment with continuing his commercially flagging science fiction series by raising money directly from his fans on Kickstarter. As always, the most important part is the mistakes made/lessons learned:
I launched the project at noon. Because I was writing and fixing things that morning. So I set it to go live. Rookie. That meant I missed four hours of first day, the biggest day, of word-of-mouth and fundraising. The momentum was slow from day one. People love piling onto a winning project. Mine did not come out the gate strong for The Apocalypse Ocean. Next time, I set it to go live at 7am.
I set the eBook price too high. $25. It worked, because fans backed the project and jumped aboard. I think I could risk focusing harder on a $10 eBook. Then maybe a $25 trade paper, and then move up.
While I got backers their eBooks as fast as I could, roughly by the deadline, I vastly underestimated how long the project management of creating a print book would take. Physical copies had to be mailed around. Proofed. Schedules had to be lined up. It was all… fiddly. I thought August/September I would have books delivered. Instead, it ended up being early December.
This is a must-read for anyone contemplating a similar audience-funded artistic project. Here's the book, which, knowing Toby's work, is bound to be excellent.
How I used Kickstarter to reboot a book series, and my career (and maybe my life?)
Janelle Shane trained a recurrent neural network with a data-set of more than 2000 ancient proverbs and asked it to think up its own: “A fox smells it better than a fool’s for a day.”
Jeff writes, “7 years after ‘grassroots mapping’ the BP spill when journalists were denied access, the open source community Public Lab is back with an even more accessible Do-It-Yourself way to take aerial photos: the Mini Balloon and Kite Mapping Kits.”
The Kaonashi No-Face Piggy Bank makes the most out of one of the coolest characters in Studio Ghibli’s storied history — but getting one exported to you from Japan costs an astounding $164. (via Kadrey)
Even though credit cards now feature an EMV chip for securing transactions, they still have to include the magnetic strip for compatibility with older point of sale systems. Because of this, there’s no way for the chip’s new security capabilities to protect against card skimmers in the wild.How do you protect yourself from legacy-technology-induced fraud? […]
As the old saying goes, “You should sit in meditation for 30 minutes every day. Unless you are too busy, in which case you should meditate for an hour.” Since most of us have an endless list of things to do and people to see, carving out quiet time can feel impossible, especially when most […]
The Bragi Dash Truly Wireless Smart Earphones are far more than your run of the mill Bluetooth earbuds. While the earpiece design makes these earbuds ideal for exercise and activity, and passive noise cancelling is conducive to a more serene listening experience, these buds go well beyond just playing music.First of all, they can actually […]