Forties weekend on the Vintage Ads group

The Vintage Ads LJ group is having a Forties weekend, and there's some amazing stuff coming through at the moment. The palettes, the illustration style, the layouts and the fonts -- all pure gold. Exhibit A: this Safe-T Cones ad.

Exhibit B, this Eternol Tint Oil Shampoo ad from 1943.

Both are from the always-great Man_Writing_Slash.