The Weather Channel posted an internal marketing pitch, I mean feature article, about why they've deemed themselves the official naming entity for big winter storms. From the article:
During the upcoming 2012-13 winter season The Weather Channel will name noteworthy winter storms. Our goal is to better communicate the threat and the timing of the significant impacts that accompany these events. The fact is, a storm with a name is easier to follow, which will mean fewer surprises and more preparation…
This is an ambitious project. However, the benefits will be significant. Naming winter storms will raise the awareness of the public, which will lead to more pro-active efforts to plan ahead, resulting in less impact and inconvenience overall…
Finally, it might even be fun and entertaining and that in itself should breed interest from our viewing public and our digital users.
One million miles from Earth, hanging in space between Earth’s gravitational pull and the sun’s, is the DSCOVR satellite and NASA’s incredible EPIC camera. Every two hours, EPIC takes a photo of Earth “to monitor ozone and aerosol levels in Earth’s atmosphere, cloud height, vegetation properties and the ultraviolet reflectivity of Earth.” The above video […]
The Blitzortung live lightning map shows the world’s storms and strikes in real time, with a little click played every time heaven and earth become one. You can zoom right down to the state level; it’s an indoors day in Ukraine and Greece.
Much of what goes into creating an amazing photo happens in the digital darkroom. Here’s your chance to master all things photo editing: the Ultimate Adobe Photo Editing Bundle, now available in the Boing Boing Store for just $29.99.Across 8 courses and over 41 hours of intensive instruction, you’ll learn the fundamentals of Adobe’s suite of photo […]
3D printers are hot, but they’re also pricey. While the prospect of cranking out everything we can dream up is enticing, cost is often one factor that keeps us from jumping onto the 3D printing train.Now, thanks to M3D, that doesn’t have to be the case. You can now get its flagship 3D printer–plus four reels of filaments–for just […]
It’s no secret that technology is changing the way we all work—but it’s also transforming the way we play. The games of today look nothing like those of 10 or even 20 years ago: these days it’s all about mobile and 3D. And now you can learn to design 3D mobile games with the Intro to Unity 3D Game […]