The Weather Channel posted an internal marketing pitch, I mean feature article, about why they've deemed themselves the official naming entity for big winter storms. From the article:
During the upcoming 2012-13 winter season The Weather Channel will name noteworthy winter storms. Our goal is to better communicate the threat and the timing of the significant impacts that accompany these events. The fact is, a storm with a name is easier to follow, which will mean fewer surprises and more preparation…
This is an ambitious project. However, the benefits will be significant. Naming winter storms will raise the awareness of the public, which will lead to more pro-active efforts to plan ahead, resulting in less impact and inconvenience overall…
Finally, it might even be fun and entertaining and that in itself should breed interest from our viewing public and our digital users.
Igor Chubin’s wttr.in shows the weather in non-proportional ASCII-art form. It’s beautiful, clean and completely legible, unlike almost every modern weather service on the web. On my terminal (Windows, Chrome) the rendering of Lucida Sans Typewriter seems not quite perfect: a pixel too wide here and there. I think it’s because of the unicode directional […]
Officials shut down Denver International Airport on Wednesday, canceling over 1,000 flights after a mega snowstorm temporarily knocked out power and created conditions unsafe for plane takeoffs and landings unsafe.
NASA, the Japan Meteorological Agency and other climate research groups report that February was the planet’s warmest seasonally adjusted month on record. Last month was also the world’s most unusually warm month since 1880, when instrument records began. Gavin Schmidt at NASA’s Goddard Institute for Space Studies, who isn’t one for getting too excited over […]
You never know when new projects, ideas or opportunities can drop into your lap at a moment’s notice. That may require you to learn a new programming language like Python. Or maybe you need a primer on 3D game development. Or you might realize you could use a serious brush-up on iOS mobile creation.Point is, […]
Isn’t it about time to stretch what your Mac can do? I mean, you’ve got plenty of great programs now…but don’t you think you could use some new tools to get your creative, analytical and organizational juices really flowing? It’s spring, so we cleaned up a whole bunch of super-cool apps lying around and packaged […]
In the world of app development, there’s no greater arena to find success than with Android users. About 80% of the smartphones in use today worldwide operate on the Android operating system, so if you build a great app that Android users love, you’re an international rock star. You’ll be able to make sure your […]