Fast Company excerpted a chapter from a new book, The Art of Doing: How Superachievers Do What They Do and How They Do It So Well, by Camille Sweeney and Josh Gosfield. The chapter is an interview with me about what I've learned so far about writing for a blog.
5. Don’t waste people’s time. People are busy. They resent it when you waste their time. When the reader comes to our site, they’re not going to land on a post that says, “This is amazing,” and forces you to click on the link. Our posts explain what’s important about what you’re reading and why. It may be tempting to write cute headlines but the most important function of a headline is to sum up what the post is about. If you’ve developed a trust with your readers that they’ll get good value for the time they invest in visiting your site, they’ll be back.
Camille and Josh interviewed a bunch of other people for the book, including: Laura Linney (How to act), Cesar Millan (How to be a dog whisperer), Ken Jennings (How to be a game show champion), Alec Baldwin and Robert Carlock (How to be funny on TV), Will Shortz (How to create a mind-bending crossword puzzle), Jill Tarter (How to find extraterrestrial life), Ed Rosenthal (How to grow killer weed), Stephen Dubner (How to write a runaway bestseller). I'm interviewing Camille and Josh about The Art of Doing next week on Gweek.
10 Tips From Boing Boing on making online content sing | Buy The Art of Doing
See sample pages from this book at Wink. The Who: 50 Years: The Official History charts the history of what some claim is “the greatest live rock band” from infancy to now by way of text and pictures. Long before there was a band, there was childhood. That is where the book starts after a […]
Archie Comics is on a years-long tear to reinvent Archie Andrews and his friends as a thoroughly contemporary, hilarious, and brilliant new series — Archie has reappeared as a zombie hunter, he’s got a gay friend, and lots more — but now, Jughead has come out as asexual.
The Princeton Bitcoin Book by Arvind Narayanan, Joseph Bonneau, Edward Felten, Andrew Miller and Steven Goldfeder is a free download — it’s over 300 pages and is intended for people “looking to truly understand how Bitcoin works at a technical level and have a basic familiarity with computer science and programming.”
If you’ve been blessed enough to avoid them yourself, you’ve definitely heard the horror stories. Late night, crushing out a ton of work, writing, coding, anything, then boom – your computer crashes. The battery blows, you spill water or coffee all over the place, or it just shuts down with no explanation, and you’re screwed. […]
You travel around a lot. It might be that jet set life from New York to LA to London to Tokyo, or it might be back and forth from the coffee shop to the office, or from the kitchen to the couch. Any which way, you’re mobile and that’s the way to live. When you […]
It’s 2016 and we like our technology really small. Our phones fit in our pockets, our remotes are lighter than ever, and even our cars seem to be shrinking. So your new drone shouldn’t be an exception. This Axis VIDIUS Drone is 21% off right now and it’s so little, your biggest problem won’t be […]