British advertising watchdog dismisses complaint over "killer" ad

An advertisement for sleazy clothing retailer Asos showed a man, the "Asossin", crushing another with Christmas decorations, pushing a radio into an occupied bathtub, and trapping a woman in a chest freezer. This generated complaints to the authorities, but they have not been upheld.

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The Snowden Principle

http://celesteagnes.blogspot.com/ Sekino

I’ll just state the obvious:

Christ, what an Asos.
Guest

You think they would of banned it for being remotely interesting; isn’t there a rule that ads are to be as banal as possible?
Emo Pinata

“The complainants challenged whether the ad was irresponsible, in particular because it could be seen by children who might emulate the scenes shown”
Can people really that concerned that their children will emulate cold blooded murder?
- EH
  
  Not their children, silly, other peoples’. You know, the ones with the bad parents.
- dragonfrog
  
  I haven’t seen the ad but I’d have thought the concern would be that kids wouldn’t appreciate the actual danger involved, and might emulate the scenes as a joke.
  
  Of course it’s also one more step in the normalization of violence, but then toy ads do a good enough job of that…
http://www.facebook.com/iharris Ian Harris

Why is ASOS ‘sleazy’?
- William Farrar
  
  With a fake edgy ad like that I think it is safe to assume they at least aspire to sleaze.
http://dev.null.org/acb/ acb

Can people really that concerned that their children will emulate cold blooded murder?

In Britain, a significant proportion of the press is dedicated to the assumption that the country’s children are cold-blooded killers.
- Stooge
  
  Ironically the very same segment of the press is also dedicated to the assumptions that murderous pedophiles are behind every corner and that teenage girls sole function is to act as masturbation fodder.
  - RElgin
    
    True enough. This is one reason I am not interested in visiting such a country.
http://mysite.verizon.net/~vze2tmhh/ pduggie

Clearly they don’t know how triggering having women trapped in freezers or refrigerators is to the female comic geek community. for SHAME!
http://twitter.com/sirkowski Sirkowski

That’s surprising considering Britain rebranded the TMNT to Teenage Mutant Hero Turtles.
Sallynotadude

Wow that was actually pretty disturbing, especially the ending.