Another great ramble from the always-fascinating Venkatesh Rao entitled "The Dead-Curious Cat and the Joyless Immortal," considers several explanations for our species' curiosity, and asks whether our weird, ubiquitous artificial life-forms (corporations) share this trait, and why:
Alone among the curious animals (though this seems like a conceit that more research might invalidate), we seem to be curious about clearly useless things. Or at least, things that have no obvious and immediate use. Humans seem to frequently poke at things that yield returns, if at all, only generations later. And often in ways unsuspected by those who do the poking.
We stare at the stars, we peer through microscopes, we climb mountains and we dive to the ocean floor.
This behavior, so natural to humans, is incomprehensible to human organizations. So things like space programs or other pure curiosity driven efforts have to be justified by politicians on the basis of “will improve life here on earth through the discovery of new materials and advances in medicine.” This is probably the mother of all idiotic fictions. Fortunately, we don’t seem to require our institutional fictions to be credible. Merely sufficient to stop conversations we don’t want to have.
There is an interesting symmetry here. Organizations naturally try to avoid pain — the pain of business model obsolescence or national decline for instance – through institutionalized “curiosity.” They find joy-seeking unnatural and in need of justification (hence the paradoxical notions of “efficient” innovation with high “yield” or “impact” and the relentless war on waste).
This has even been turned into a depressingly banal formula for innovation: what pain are you seeking to relieve?
For humans the reverse is true. Curiosity driven by pain-aversion is unnatural, but curiosity driven by joy-seeking is natural and requires no further explanation. Efficiency is the last thing on our minds when we are being curious. The concept does not even apply: efficiency pre-supposes a goal. Waste is pain in the efficient pursuit of goals.
The Dead-Curious Cat and the Joyless Immortal
I first started writing about the remarkable Joi Ito in 2002, and over the decade and a half since, I’ve marvelled at his polymath abilities — running international Creative Commons, starting and investing in remarkable tech businesses, getting Timothy Leary’s ashes shot into space, backing Mondo 2000, using a sprawling Warcraft raiding guild to experiment with leadership and team structures, and now, running MIT’s storied Media Lab — and I’ve watched with excitement as he’s distilled his seemingly impossible-to-characterize approach to life in a set of 9 compact principles, which he and Jeff Howe have turned into Whiplash, a voraciously readable, extremely exciting, and eminently sensible book.
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