On the Guardian, Charles Arthur has totted up the lifespan of 39 products and services that Google has killed off in the past due to insufficient public interest. One interesting finding is that Google is becoming less patient with its less popular progeny, with an accelerating trend to killing off products that aren't cutting it. This was occasioned by the launch of Google Keep, a networked note-taking app which has the potential to become quite central to your workflow, and to be quite disruptive if Google kills it -- much like Google Reader, which is scheduled for impending switch-off.
So if you want to know when Google Keep, opened for business on 21 March 2013, will probably shut - again, assuming Google decides it's just not working - then, the mean suggests the answer is: 18 March 2017. That's about long enough for you to cram lots of information that you might rely on into it; and also long enough for Google to discover that, well, people aren't using it to the extent that it hoped. Much the same as happened with Knol (lifespan: 1,377 days, from 23 July 2008 to 30 April 2012), or Wave (1,095 days, from May 2009 - 30 April 2012) or of course Reader (2,824 days, from 7 October 2005 to 1 July 2013).
If you want to play around further with the numbers, then if we assume that closures occur randomly as a normal distribution around the mean, and that Google is going to shut Google Keep, then there's a 68% chance that the closure will occur between April 2015 and February 2019. Even the later date wouldn't be much longer than Evernote - which is still growing - has already lasted. Is Google really that committed to Keep?
Google Keep? It'll probably be with us until March 2017 - on average
In 1996, in the midst of the Clinton administration’s attack on the Internet and cryptography, Grateful Dead lyricist and EFF co-founder John Perry Barlow sat down in Davos, Switzerland, where he’d been addressing world leaders on the subject of the Internet and human rights, and wrote one of net-culture’s formative documents: The Declaration of Independence […]
Vulture presents a lengthy (and very funny) annotated history of “100 jokes that shaped modern comedy,” with embedded audio (and sometimes video) of the jokes themselves, going all the way back to 1906’s Nobody by Bert Williams — transferred from wax cylinder to shellac disc to Youtube.
Emily Sears has a longstanding, devastatingly effecting procedure for handling the unsolicited dick pix, wanking videos, and sexist come-ons she receives from creepy Internet randos: she researches their girlfriends and messages them with screengrabs of the whole thing.
You’ve heard the news: cyber security is the new and very scary frontier. Hackers are out there just waiting for you to relax for a second and let them in. But that’s not going to happen to you. With a lifetime premium subscription to ZenMate VPN, you’re completely protected from anyone out there who wants […]
Remember back to the time when people thought java was just a hip way to talk about coffee? Or you vaguely remembered from geography class that it’s an island in the South Pacific? We’ve come a long way since then and now that we’ve rocket blasted into the tech future, you’re going to need to […]
Plastic is so 2013. You don’t want to buy something only to throw it away or lose it and barely care. You like nice things and want to hang onto them. The Plazmatic lighter here is a high quality, high tech alternative to the typical cheap, plastic lighter you get at the old gas station. […]