Back in November 2012, the New York Department of Transportation released a report called Measuring the Street: New Metrics for the 21st Century, which had some compelling figures on the way that local business benefits from bike-lanes, for the fairly obvious reason that cyclists find it easy to stop and shop, as compared to drivers, who are more likely to continue on to a mall with a big parking lot, or shop online.
In many ways, these data come as no surprise. We know that when towns invest in bicycle infrastructure, people will ride more — the number of people traveling by bicycle increases when there is infrastructure to make traveling by bike safe and easy.
We also know that people who travel along a street by bicycle have fewer barriers to stopping at a local business than people who travel along the same street by car. It's very easy to hop off a bicycle and find a place to secure the bike; not so with finding parking for an automobile. In fact, a recent study suggest that bicycle riders tend to spend more at local businesses over the course of a month.
This new study makes it clear: investing in bicycle improvements boosts small businesses. And what town or city doesn't want to boost activity at local businesses?