“We are responding to the desire by our fans to experience the brand in more ways,” said John A. Frascotti, Hasbro’s chief marketing officer. “They imagined themselves as which pony they would be or which pony they identified with the most.” So Hasbro created Equestria Girls, a parallel world in which the My Little Pony characters were reconceived as teenage girls in high school.
Seriously, it's happening every day now, people coming up to us and saying "I want to experience your brand in more ways. Could you lose the hooves and snouts?"
Have you tried to find a box of Cracker Jack lately? You can buy boxes online or if you trudge to Costco (and are forced to purchase a bulk package of 24 boxes). Other than that I haven’t seen Cracker Jack come in anything other than a bag for ages. I don’t like change, particularly […]
This little Cree flashlight has a very bright beam, especially when you use it with a 14500 battery (rechargeable Lithium Ion) battery. It has a pocket clip and adjustable focus. It also works with a single AA battery, but it won’t be as bright. It’s just $3.35 on Amazon with free shipping/
If you’ve got a killer app idea, but don’t have the technical expertise to pull it off, get a crash course in all things app development with the Comprehensive Android Development Bundle, now over 90% off in the Boing Boing Store. Across 83 hours of training, you’ll learn to develop for the world’s most popular mobile OS, mastering […]
Jared Sinclair developed the RSS reader app Unread, which made $10,000 in its first 24 hours on the iOS market. And we’ve all heard the story of Flappy Bird developer Dong Nguyen, whose creation was reportedly earning $50,000 a day at the height of its 2013 explosion. While those are rare examples, they’re also testament to the […]
If you or your company’s IT system are besieged by black hat cyber attacks, an ethical hacker might be all that stands between crippling damage and a company’s long-term prosperity. It’s no wonder that the market for IT security specialists is exploding. Certification is the key – so learn the tenets of ethical hacking and get […]