Amazon Prime price to go up

Amazon Prime, which gives free 2-day shipping on orders and free access to streaming movies and TV shows, is to increase in price by "$20 to $40", writes Marcus Wohlsen. It's currently $79 a year.

For those loyal customers who have gotten addicted to two-day shipping, an additional $20 is a small price to pay in order to feed that need. On the other hand, a spike in the Prime rate might have newbies shaking their heads. “Too good to be true,” they’ll say. “We knew it all along.”

There's no need to be this vague about it. If you order a certain number of things a year from Amazon, Prime pays for itself. If you don't, it doesn't.

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  1. You also have to factor in the streaming service. I don't think it has as wide a selection as Netflix, but it's a nice add-on to the shipping.

  2. SamSam says:

    There's no need to be this vague about it. If you order a certain number of things a year from Amazon, Prime pays for itself. If you don't, it doesn't.

    You're greatly over-simplifying: why does Amazon even offer Prime? Because they know that if you have it, you're significantly more likely to order more stuff than you would have otherwise.

    We we became parents, we took everyone's advice and did the three months of free Prime, to give ourselves hassle-free diapers, wipes, cat food, and all those other things that are nice to get delivered when you have a 2-month-old. But we quickly realized we were buying more things than we needed, and buying more things on a sudden whim than we would have normally. We let the trial offer expire.

    So don't compare the price to just the cost of shipping what you need -- add to that the cost of all the stuff you'll buy that you didn't need. If that still sounds good, then getting Prime is great.

  3. Actually, there's one other important consideration: Prime can be shared across multiple family members. We have three families using the same Prime account quite happily, which knocks the price down to a much more reasonable figure.

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