Domino's Pizza's 1980s mascot, The Noid, was an obnoxious character that did everything in its power to delay pizza deliveries. It was a huge success for the company. But Domino's decided to get rid of The Noid after a pistol-wielding man named Kenneth Lamar Noid took over one of its restaurants in January 1989:
A police officer on the scene later revealed that Noid had “an ongoing feud in his mind with the owner of Domino’s Pizza about the Noid commercials,” and thought the advertisements had specifically made fun of him. A headline the following morning in the Boca Raton News sparked a talk show frenzy: “Domino’s Hostages Couldn’t Avoid the Noid This Time.”
Noid was found innocent by reason of insanity and spent three months in a mental institution. But he never shook the idea that Domino's Noid campaign was intentionally created to harass him and he committed suicide in 1995. Domino's dropped The Noid soon after.
How Domino's Pizza Lost Its Mascot
The Cobham catalog, exposed by The Intercept, features countless pages of surveillance gadgets sold to U.S. police to spy on American citizens: tiny black boxes with a big interest in you. In the creepily bland feature lists and nerdy product names is a whisper of a dark future; perhaps darker than anyone can imagine.
This image depicts the most commonly-found stylesheet colors on the web’s top sites—Paul Hebert did an amazing amount of analysis and this is just one of the intriguing visualizations he came up with. Most of these are obvious staples, especially HTML red and blue, though it’s interesting how far the blue “cluster” is from the […]
With the cacophony of an election year ablaze with unparalleled drama being fought on the front lines of Twitter, we find ourselves slowing down and staring at it like a bad accident. The need for escapist relief is perhaps more dire than usual right now. This fall, if it’s drama you crave, but the Hillary […]
From self-driving cars to stock market predicting software to the recommendations you get on Amazon and Netflix, machine learning is at the core of modern technology. You could find yourself building technology that is literally changing the world with the skills you’ll learn in The Complete Machine Learning Bundle. This bundle of 10 courses includes 406 lessons that will teach […]
This Python Mega Course will help you learn to code by teaching you to build 10 real-world apps that each highlight a unique use of Python.Job prospects for coders are still growing steadily—and with Python being one of the most popular coding languages out there today, it’s important for job seekers to demonstrate a widespread understanding of the […]
The Atmos R2 may be bigger than the brand’s previously-released vapes, but we argue that in this case it’s definitely a good thing. A bigger heating chamber means more room for packing it full. And the bigger battery means longer, more fulfilling vape sessions. In fact, you can use the Atmos R2 for up to about 25 […]