A throwaway line in io9's review of TMNT (2014) is just one of the many data points on its chart of why the movie fails. But it struck me as imparting something important about why Hollywood is often so bad at this kind of thing.
"[In the new movie] the Turtles are apparently embarrassed to say 'Cowabunga,' and apologize profusely before actually saying it."
The movie-makers took something unselfconsciously goofy and funny and made it anxious and answerable to social norms. They were embarrassed by it, by the turtles' original goofiness. It made them cringe.
Knowing enough about the workings of the magic they buy, perhaps they feared complete removal? So they fixed it by making it superficial and ironic, in the hope that it would come across as a winking in-joke rather than, say, mocking the joy of perpetual, idealized adolescence to better reflect the nervous moderation of adulthood.
I guess it'll make a ton of money on the strength of relentless marketing, though, so there's that.
You’d be forgiven for thinking the videocassette format long-dead, but it turns out that Betamax is still around. Sony is finally going to withdraw tapes from sale, bringing a 40-year story to an end. The last recorders were sold in 2002. ベータビデオカセットおよびマイクロMVカセットテープ出荷終了のお知らせ [Sony; via The Verge]
A leaked Comcast memo discloses that the company’s consumer data caps have nothing to do with network congestion, contrary to its public claims. The internet service provider has often complained (such as when lobbying against net neutrality) that it must impose limits on service to prevent network congestion. The argument suggests that these measures are […]
LA Makerspace co-founder Tara Tiger Brown shares a project that her kid-friendly maker workshop is trying to make a reality.
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These knitted gloves are here to save the day (and your hands) with an ultra-comfy, double-layer that will allow you to stay warm and use your phone. Now you can take photos on the fly, text, Tinder, and more without letting freezing temperatures get in your way. Plus they work with all touchscreens, so no […]
Store more on your Mac with this microSD memory card adapter.