Colorful children's respirators make breathing poisoned air fun

The WOOBI is a sad sign of the times. It's a toylike respirator system designed for the 300 million children living in severe air pollution.

Via designboom:

Designed with a clear focus on creating a simple solution for kids in need of cleaner air – it offers a new high-performance solution to air protection. the mask features a strong and playful character that looks different, while performing better than existing products on the market. working to improve the lives of kids around the globe, ‘WOOBI play’ will be first introduced in china, one of the world’s most highly polluted countries, where the increasing air pollution continues to be a major public health issue.

WOOBI Play (Vimeo / designboom)

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