Microsoft gives away (ie forces) upgrades to Windows 10, and the price (ie reason) is that it is now "infested" with advertising, writes Tom Warren. Ads in the file explorer. Ads in core apps. Ads for Microsoft's browser that pop up as system notifications when he uses Chrome.
Microsoft added a notification center to Windows 10 for a reason. If it feels the need to blast its loyal users with irritating prompts then these should be channeled into that notification center, not wedged into the File Explorer or on top of the task bar. You shouldn't have to dig deep into a settings panel to disable these; they shouldn't be there in your File Explorer in the first place. Microsoft already had to walk back its aggressive Windows 10 upgrade prompts last year, so hopefully the company will come to its senses and rethink these annoying ads and bloatware in Windows 10.
Also, Mac nerds angrily switching to Windows was the computing equivalent of voting for Trump. The sick, sweet schadenfreude of watching the results gives me no pleasure. None at all! Read the rest
If you walk past this bus shelter ad in Stockholm while smoking, the model on the screen starts to cough. Next, the display shows smoking cessation products sold by pharmacy chain Apotek Hjartat, the sponsor of the ad. From CNN:
Akestam Holst, the agency behind the campaign, created the effect by attaching smoke detectors to the digital advertising screen. They chose a location where people often smoke -- Stockholm's Odenplan square -- and let the coughing begin.
The agency filmed the reactions of smokers -- some express surprise, others react with laughter.
Read the rest
In addition to a wonderful and timely message, this PSA for Greenpeace is beautifully illustrated and animated by Elliot Lim. Read the rest
Wonderful work from two local businesses in Nixa, Missouri. (via /r/funny)
And while we're at it, here's a fine selection of other creative billboards. Read the rest
US Senate candidate Jason Kander was consistently trailing incumbent Roy Blunt in the Missouri race until this month. Many attribute the shift to a simple and memorable ad in response to criticism of Kander's position on gun background checks. Read the rest
Whisk yourself back to the days of bulky devices, outmoded physical media, and painfully obvious visual puns with these 1990s high-tech stock photos. Literal surfing and literal webs! Large format high resolution only $399 on some stock sites! Read the rest
"Sick isn't weak." Toronto's Hospital for Sick Kids has a perceptual challenge with "sick" in their name, so they created a great new ad called VS. that presents their patients and employees as heroes. Read the rest
Adblock Plus, an adblocking plugin recently unveiled as a trojan horse for a new ad network, claimed Google and AppNexus were among its partners. This is not so, according to Google and AppNexus. Read the rest
As the fight over the FCC's Unlock the Box plan heats up, the cable and satellite TV companies have pulled out all the stops in a bid to force you to continue spending more than $200/year to rent an insecure, power-hungry, badly designed set-top box, rather than introducing competition by letting you buy your cable-box on the open market.
Read the rest
The Book of Gossage
by Howard Luck Gossage and Jeff Goodby
2006, 308 pages, 8 x 10 x 1 inches (softcover)
$42-$50 Buy a copy on Amazon
Just down the street from San Francisco’s North Beach strip clubs and Beat Museum, I had the privilege of interning for an ad agency located in one of the city’s original firehouses. When I started, I had no idea that the building once belonged to Howard Luck Gossage, an advertising legend. After taking a spin down the firepole I was given a copy of The Book of Gossage and told that if I wanted to work in advertising I needed to read this book. It opened my eyes to how amazing advertising can be, and introduced me to an icon that too few people know about.
The book is dense, as it’s part textbook, part history lesson, and is filled with some incredibly witty and thought-provoking ads. The book collects a bulk of Gossage’s writings where he tackles the big issue: Is Advertising Worth Saving? He also covers topics like: How To Be Creative, The Shape of an Idea, and Our Fictitious Freedom Of The Press.
His ads filled tires with pink air, started the international paper airplane competition, and prevented the Grand Canyon from being flooded. While his creative insights alone would be worth the price of this book, there is also a lot of historic context that’s provided by colleagues, and people who were influenced by his work. Hearing about his charm and love of parties makes you understand why people like Tom Wolfe, John Steinbeck, and Stan Freberg would just hang out at his agency. Read the rest
Ridendo was a French medical and humor (!) magazine launched in the 1930s. Recently, illustrator Jérôme Dubois found his great-great-grandfather's collection of the magazine and shared some of the fantastic pharmaceutical ads that ran in its pages. See more at Flashbak.
Read the rest
Augmented reality, where stuff is visually superimposed on the real world using special glasses or whatever, is often touted as a more convincing and likely future than, say, everyone ending up in some kind of VR entertainment matrix hooked up to nutrition and shitting tubes. Sadly, AR will be even worse, at least if it resemble Keiichi Matsuda's hellish Hyper-Reality. Read the rest
Silverpush, the company that pioneered covert ultrasonic audio beacons that let advertisers link your activity on phones, tablets and laptops, says it will no longer sell the technology and does not want to be associated with the idea any longer.
Read the rest
I much prefer this 1950s Egyptian television commercial for Coca-Cola to the brand's much better known 1971 jingle "I'd Like to Teach the World to Sing (In Perfect Harmony)." Interestingly, in the early 20th century, there was apparently debate in Egypt over "whether Muslims were permitted to drink Coca-Cola and Pepsi cola." According to a source cited by Wikipedia, the eventual fatwa was in favor of the sodas:
"...The rule in Islamic law of forbidding or allowing foods and beverages is based on the presumption that such things are permitted unless it can be shown that they are forbidden on the basis of the Qur'an." The Muslim jurists stated that, unless the Qu'ran specifically prohibits the consumption of a particular product, it is permissible to consume.
(via Weird Universe)
Read the rest
The Financial Times ran a column critical of Hewlett Packard Enterprise CEO Meg Whitman. The company's marketing chief, Henry Gomez, threatened to cut the advertising it ran in the newspaper. Lucy Kellaway's response is perfect.
My piece was not biased and I fear you misunderstand our business model. It is my editors’ steadfast refusal to consider the impact of stories on advertisers that makes us the decent newspaper we are. It is why I want to go on working here. It is why the FT goes on paying me.
Kellaway seems almost happy to have gotten such a direct threat in the first place, in an age of smarmy PR outreach and cold silence. But it's no surprise that HP is the one to break ranks. When did it get its reputation for this sort of "nice ads you have there" nastiness? Read the rest
Pagefair is an ad-blocking circumvention tool that publishers can use to track readers who've taken technological countermeasures to protect their privacy. The company has sold its service to many publishers -- including the Economist -- by deploying moral arguments about the evils of ad-blocking.
Read the rest
The FCC has rejected Consumer Watchdog's petition to force Internet companies like "Google, Facebook, YouTube, Pandora, Netflix, and LinkedIn") to honor the "Do Not Track" flag that browsers can send to web-servers, informing them that users do not want their Internet activity to be tracked and shared with third parties.
Read the rest