From the New York Times:
“Yogi Berra, one of baseball’s greatest catchers and characters, who as a player was a mainstay of 10 Yankee championship teams and as a manager led both the Yankees and Mets to the World Series — but who may be more widely known as an ungainly but lovable cultural figure, inspiring a cartoon character and issuing a seemingly limitless supply of unwittingly witty epigrams known as Yogi-isms — died on Tuesday. He was 90.”
“You can observe a lot just by watching,” he is reputed to have declared once, describing his strategy as a manager.
“If you can’t imitate him,” he advised a young player who was mimicking the batting stance of the great slugger Frank Robinson, “don’t copy him.”
“When you come to a fork in the road, take it,” he said, giving directions to his house. Either path, it turned out, got you there.
“Nobody goes there anymore,” he said of a popular restaurant. “It’s too crowded.”
A tribute to our #8. He will be greatly missed. https://t.co/9AI8vgA88B— Yogi Berra Museum (@Yogi_Museum) September 23, 2015
Berra’s Yogi-isms were part of the marketing for the once very popular Yoo-Hoo chocolate beverage. Asked if Yoo-Hoo was hyphenated, he is said to have replied, “No, ma’am, it isn’t even carbonated.”