Between the downfall of Jonah Lehrer, and Naomi Wolfe's new book that claims chemicals in women's brains force us to demand our lovers shower us with roses and candy and refer to us as "goddess"*, there's been some growing backlash against the long-popular idea of better living through neuroscience. You know what I'm talking about here: You (yes, you!) can succeed at work, be more creative, improve your relationships, and have a better sex life — all you have to do is read this one interpretation of the latest in neuroscience research!
Perhaps unsurprisingly, that pitch oversells the reality. What we know about how the brain works isn't really that clear cut. But more than that, the idea of scientific self-help quite often has to severely distort science in order to make any sense. The public comes away with a massive misunderstanding of what MRI does and doesn't tell us, what hormones like dopamine actually do, and what the lab tells us about real life.
There are two big essays that you need to read before you pick up another story or book that tries to make connections between cutting-edge brain science and real life. The first, in New Statesman, is by Steven Poole and the broad overview of why it's such a problem when neuroscience becomes neuro-speculation. The second, by Maia Szalavitz at Time Magazine's Healthland blog, focuses on Naomi Wolfe's new book and uses that as a springboard to talk about the bigger issue of brain chemicals, what they are, and what they aren't.
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