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	<title>Boing Boing &#187; culturejammable</title>
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		<title>Children of the&#160;90s</title>
		<link>http://boingboing.net/2013/01/24/children-of-the-90s.html</link>
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		<pubDate>Thu, 24 Jan 2013 19:38:53 +0000</pubDate>
		<dc:creator>Rob Beschizza</dc:creator>
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		<category><![CDATA[culturejammable]]></category>
		<category><![CDATA[microsoft]]></category>

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		<description><![CDATA[Microsoft cancels negative memories of its products with positive memories of the age in which they existed.]]></description>
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<p>Microsoft has an excellent "<a href="http://browseryoulovedtohate.com/">browser you loved to hate</a>" ad campaign on, contrasting negative memories of its products to positive memories of the age in which they existed. It seems risky, but it's a clever act of emotive substitution. It <em>demands</em> parody, too, doesn't it?]]></content:encoded>
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