Dial M for Murdoch: exhaustive account of the UK tabloids' criminality and the resulting coverup

Cory Doctorow

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Tom Watson and Martin Hickman's Dial M for Murdoch is a timely, informative, infuriating insider account of the News International phone-hacking scandal that has occupied the news-cycle, off and on, for several years now (and shows no sign of slowing down). Watson, a veteran Member of Parliament -- and frequent target of the Murdoch press and its hackers and snoops -- was an early and consistent voice of alarm over the scale and illegality of the Murdoch tabloids' investigative methods. He's uniquely well-situated to tell this story. His co-writer, Martin Hickman, is a veteran investigative reporter who covered the story for the Independent. They make a good pair, and the narrative is relatively smoothly told and, at times, is very powerfully written.

The Murdoch papers -- and other UK tabloids and papers -- wield tremendous influence in the halls of British power. Dial M traces the intimate connections between the press and senior ministers, elected officials, and -- crucially -- the police in the UK. As the flagship Murdoch tabloid, News of the World attained the highest circulation of any English-language paper, and seems to have led the world in illegal investigation techniques as well. The early inklings of the scope of the company's criminality were systematically understated by the press, underrated by the police, pooh-poohed by officials (from every party), and buried.

But the story wouldn't die. There were just too many victims, a sympathetic poster-child for everyone -- dead soldiers and their families, terrorist bombing victims, royals, the families of murdered children, and so on. It was impossible for Scotland Yard to maintain its "nothing to see here" posture, not with so many different stakeholders and so many upwellings of outrage. It didn't help that the most senior police officers on the case were doing various kinds of business with Murdoch, or retiring into cushy sinecures as high-paid columnists and consultants. Neither could the impotent Press Complaints Commission maintain the fiction that it had investigated, censured, and cleaned house.

Murdoch's many enemies were willing to bring the fight, risking their private lives, risking their personal fortunes. Vindictive Murdoch executives drew up enemies lists, ordered deep background checks on Parliamentarians and attorneys, sent high-powered lawyers to lean on witnesses, set private eyes to follow Murdoch's opponents in secret, or dispatched obvious PIs to watch them openly and intimidatingly. Watson and Hickman are exhaustive in documenting the slimy depths plumbed by Murdoch's high-placed lieutenants and their thugs in their efforts to maintain the years-long suppression of the investigation.

They were ultimately undone by their own arrogance. You can't defend yourself by throwing your accomplices under the bus forever. Eventually, some of the minions on whom you've pinned the blame will start whispering your secrets to others. Likewise, you can't pin the blame on your fancy lawyers, insisting that they investigated your operation and gave it a clean bill of health -- they won't sit still for it. You can't just hack everyone who accuses you of hacking.

Indeed, the scale and arrogance of the Murdoch companies' illegality was both their undoing, and is the major problem with Dial M for Murdoch. Despite the authors' valiant efforts to be both exhaustive and engrossing, sometimes the sheer litany of the names of the hacked, the officials who participated in the coverups, the bribes and corruption -- well, it gets a little repetitive. This is the banality of evil, 350 pages' worth. The fact that it's hard to keep it all straight when it's delivered in sequence, with the benefit of hindsight, tells you a lot about how this managed to slip off the front pages so many times over the years. The revelations can be so similar that it's hard to remember that this is actually a fresh outrage, not just a re-reporting of last week's lies and crimes.

My other problem with Dial M is its unwillingness to set out an explicit agenda in defense of a free press. For all that the tabloids have gotten away with murder for decades, Britain has one of the most censorious and litigant-friendly environments when it comes to press freedoms. This is the land of the "superinjunction," where corporate criminals can order the news of their misdeeds to be vanished into the memory hole. This is the land where spurious libel claims can be used to silence science writers like Simon Singh and Ben Goldacre, who document the (sometimes literally) murderous quackery of "alternative medicine" gurus. Britain has the unwelcome distinction of being the world's center for "libel tourism," a place where despots can come to punish journalists who reveal their misdeeds.

One consequence of the Murdoch scandal has been a renewal of the call for "press regulation," to rein in the tabloids. But what the tabloids did was already illegal -- it didn't just violate a "code of conduct," it violated the actual statutes on the actual lawbooks. The problem wasn't that they slipped through a legal loophole: the problem was that they had the cooperation of crooked prosecutors and cops, and the collusion of highly placed officials, both elected and appointed. The problem wasn't the absence of a law, it was the absence of legal enforcement.

For example, Dial M paints Max Mosley as something of a hero of the fight against Murdoch. Mosley, a wealthy celebrity who'd been libeled by the tabloids, refused to settle and refused to back off, and spent a fortune bankrolling much of the legal action against Murdoch. For this, he is justly lionized by the authors. But Mosley also proposes far-reaching Internet censorship rules, and advance notice and "arbitration" whenever the press publishes stories about public figures, and an opportunity for those figures to seek injunctions against publication. I kept waiting for the authors to point out that one risk of the Murdoch scandal is that Britain's moneyed and powerful will seize on the opportunity to reverse the trend toward libel reform and other free-speech rules, and to demand expansions to the already onerous censorship and libel regime the country labours under.

Instead, Watson and Hickman walk a fine line between praise and condemnation of the press, without ever articulating what a "good" press should do, or what regulation they favour. There are plenty of opportunities for this, too: after all, the Guardian's Nick Davies was a key investigator of the scandal, and the authors credit him with bringing Murdoch to heel, at real personal risk. I wanted them to explain how they would create a policy or precedent that would let Davies investigate Murdoch at full tilt, but not be so broadly defined as to legalize the investigative techniques used by the Murdoch press. Indeed, the book opens with a quote from Bob Woodward, who brought down a president by publishing illegally leaked confidential material -- what system would protect Woodward and not Andy Coulson?

The other "other shoe" that never dropped in Dial M was a critique of the way that our IT systems are designed to be such juicy and easy targets for scumbags and crooks. It goes without saying that there's no excuse for the Murdoch invasions. But what on Earth are all these rich and powerful people doing sending unencrypted emails? Why do ministers of the government use voicemail servers operated by big, dumb phone companies like Vodaphone, instead of privately maintained Asterix instances run by Parliament's IT department (who, presumably, couldn't be tricked into resetting a voicemail PIN merely by calling up and saying, "It's Bob in tech support, and I'm on the other line with the Home Secretary and she's forgotten her PIN, can you reset it for me, mate?"). How is it that lawyers and clients send cleartext documents to one another, and how is it that ministers and civil servants keep the nation's most important information on unencrypted hard drives? It's one thing for an individual celebrity (or the bereaved parents of a murdered child or a felled soldier) to lack the wherewithal to protect themselves, but when it comes to officials and their staff, it's both inexcusable and inexplicable. Maybe the Murdoch snoops would still have gotten something on them with long lenses and PIs who shadowed them from home to work. But the fact that a crew of creepy dolts were able to sit in their basements hacking thousands of important and official phones and computers at a time is not merely an indictment of their employers at the tabloids. It should be a wakeup call to the establishment to put its house in order, get some training, and use the decades-old technology (that comes stock on every GNU/Linux box) in their official dealings.

Leaving aside those omissions, Dial M is a fabulous and infuriating read. If you have been trying in vain to keep all the crooked dealings straight, here, at last, is the scorecard you've been looking for. It's the perfect background reading for the nightly news, and I can't wait for a sequel once this business has been resolved (however long that might take!).

Dial M for Murdoch

Powerful US Senator wants to know more about the Murdoch empire's UK crimes

Cory Doctorow

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In the wake of a UK Parliamentary committee report that described Rupert Murdoch as "not fit" to run a major corporation, a powerful US senator has reached out to the judge presiding over an inquiry into the British "phone hacking" scandal to discover whether Murdoch and his empire violated US law, too. Jay Rockefeller, chair of the Senate Commerce Committee, has asked Lord Justice Levenson "whether any of the evidence you are reviewing suggests that these unethical and sometimes illegal business practices occurred in the United States or involved US citizens." Rockefeller's committee oversees the FCC, which regulates broadcast licenses in the USA. The Guardian's Ed Pilkington and Lisa O'Carroll report:

In a scathing attack on the Murdoch company, Rockefeller writes: "In a democratic society, members of the media have the freedom to aggressively probe their government's activities and expose wrongdoing. But, like all other citizens, they also have a duty to obey the law.

"Evidence that is already in the public record clearly shows that for many years, News International had a widespread, institutional disregard for these laws."

Rockefeller also asks for details emerging from the Leveson inquiry that indicated whether any News Corp executives based in New York were aware of illegal payments made by News of the World to British police and other public officials. "I would be very concerned if evidence emerged suggesting that News Corporation officials in New York were also aware of these illegal payments and did not act to stop them."

Murdoch facing new challenge as US senator contacts Leveson over hacking

Hyperlocal news manifesto

Cory Doctorow

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Ned Berke, editor of the Sheepshead Bites site -- which provides comprehensive local news for the neighborhood of Sheepshead Bay -- has a great manifesto about the delights and rewards of making hyperlocal news.

I believe local journalism, local government and local economies are the linchpins of a vibrant, healthy nation. For decades, as conglomerates swallowed up independent news outlets across the nation (our own local paper, Bay News, is owned by News Corp. – the same company that owns Fox News and the New York Post, for example), local coverage was watered down because community reporting is expensive, and stockholders want dividends. And because corporations can view employees as easily replaceable cogs, one reporter who lives in the community and has covered it for decades is just as valuable as one straight out of journalism school three states over.

But community reporting requires more than cogs. It requires more than an academic familiarity of those it covers. What meaningful local reporting requires is a personal investment. If the reporter doesn’t stand to benefit from a healthy community, his coverage will serve to dramatize and exacerbate problems rather than solve them.

When Sheepshead Bites ventures to cover the community, we do it because we’re neighbors. Our writers live here. Our business is based here. And we endeavor to support and uplift our neighbors for all of our benefit.

Our reporting sees results. When we complain about garbage, it gets cleaned up. When we question politicians, they endeavor to meet our concerns. When we cry to the city that Sheepshead deserves more – well, we’re still waiting to see about that one. This alone makes the site a worthwhile exercise, because, to me, the significance of one’s aspirations is only measurable by how much it helps others. Not to get preachy, but a preacher’s quote is especially applicable here: “Life’s most persistent and urgent question is, ‘What are you doing for others?’” (That’d be Martin Luther King, Jr., by the way.)

For more top-notch, independent hyper-local news see John McDaid's blog on Portsmouth, RI. It's clear that this sort of reporting makes a real, on the ground difference for the communities it serves.

Open Thread Mondays: A Manifesto For Hyperlocal (via Making Light)

G-spot "discovery," gender, and good science reporting

Cory Doctorow

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Dr Petra Boynton has a very good critical essay examining the media coverage of a study that "proves" the anatomical existence of a G-spot.

The take home message is
- there are numerous conflicting messages about the g-spot, many of them from papers with limitations, all recently published in the same journal
- this is not cutting edge sex research nor the prime focus of what sex research is
- this distracts us from the exciting and wonderful stories and studies within sexology – and people’s daily lives
- this makes people anxious about their bodies, sexual experiences and sexual performance
- it gives legitimacy for untested cosmetic gynaecological procedures to be promoted uncritically by the media
- it implies orgasm is solely a physiological experience that is located in specific areas of the genitals (in cis women)
- it suggests particular kinds of orgasm are superior to others or that you should train your body to orgasm in particular ways/locations
- this discourages us to celebrate sexual diversity and pleasure in our genitals and elsewhere, and find what excites and arouses us

G-spot discovery, medicalization and media hype

How the press is distorting the Breivik trial to make video games central to the narrative

Cory Doctorow

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On Rock, Paper, Shotgun, John Walker tears into the mainstream press's treatment of mass-murderer Anders Breivik's video-game habits. Breivik's gaming has been prominently mentioned in press accounts, and the Norwegian prosecutor also called attention to it. Breivik himself described his World of Warcraft sessions as a "martyrdom gift," a "sabbatical year," and stated that he played to unwind after a difficult stretch of work in planning his atrocities and writing his 800,000 word manifesto.

Later, Breivik talks about using Modern Warfare to prepare for his massacre, calling it "a simple war simulator." But as Walker points out, Breivik's description of what he did with the game in order to train for his assault doesn't actually jibe with the way that the game works -- Breivik describes doing things that the game doesn't do. Walker points out that most of Breivik's statements about his motives and inspiration are treated skeptically by the press and prosecutors, but where Breivik describes using games to prepare for slaughter, his statements aren't just taken at face value, they are enthusiastically amplified and elaborated.

Walker shows that this reporting slant is widespread, across different news entities with different audiences, from CNN to The Irish Times to Al Arabia News. It seems like the press has already made up its mind about what role games play in social violence, and will cherry pick and even distort facts to support that narrative.

That’s not what Modern Warfare is, or lets you do. The scripted corridors, nor the multiplayer, offer no useful practice for any such actions, and don’t allow you to simulate practising killing policemen in the manner Breivik describes. There is of course the infamous No Russian airport level, in which you play as an undercover agent with terrorists, and are able to shoot (or not shoot) civilians and policemen, but I think it’s unreasonable to suggest that it offers what Breivik claims. Of course there are many other shooters out that that would let you create your own specific scenarios, attempt to rehearse escaping from armed forces, and so on. But Breivik, in keeping with much else of his rhetoric, doesn’t make much sense here. It is very unfortunate that while a sceptical press has been enjoying picking over his comments about being a member of the Knights Templar, and disproving them, they see no need to question his remarks on using Call Of Duty as a simulator for combating armed police in real life. Instead here it’s assumed he’s being honest and clear-headed. It’s also important to note that Breivik’s memoir makes it clear that he only played MW2 after he had entirely planned the attacks, and it was in no way influential on his decision to kill anyone.

The same Times report then explains how Breivik named all his guns, citing El Cid for having done the same for his favourite sword, but oddly doesn’t then condemn the learning of history. Instead, astonishingly, it just reports the names for all the weapons, and doesn’t even mention the possible concern that he was in possession of them. They also don’t mention the enormous detail written in the manifesto about how these guns were legally and illegally acquired, and the enormous amount of time he spent at shooting ranges, practising firing them. Factors that, you would imagine a journalist reporting on how he had trained for his attacks, would think relevant to bring up. But no, instead, only Modern Warfare and World Of Warcraft are mentioned.

Yet again I feel compelled to repeat the refrain: were gaming genuinely a dangerous factor, something that could cause someone to become a murderer, we would want to know about it, and you can damn well believe we’d be reporting on it. What more serious matter could there be for gamers than to be aware of this? This is not about defending gaming, but about defending truth, and truth in reporting. And it is woefully lacking in the so-called respectable papers over this matter. The headline in the Times bears no relation to what is actually said by Breivik. It obfuscates the year he spent playing WoW to give himself a rest with the couple of months he spent with Modern Warfare, and it ignores the huge amount of time he spent actually practising firing real weapons. While taking massive amounts of steroids.

Breivik Testifies About Gaming, Press Ignores The Facts

What role for journalists in holding the powerful to account?

Cory Doctorow

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Laurie Penny, corporate-crime-fighting superhero journo, has a corker of an essay on Warren Ellis's website, about the uneasy role of muckraking journalism in the late days of crony-capitalism:

I thought I got into journalism to tell truths and right wrongs and occasionally get into parties I wouldn’t normally be cool enough to go to. Right now though, with a few exceptions, professional journalism is rarely seen as an exercise in holding power to account. Justly or unjustly, the media, especially but not exclusively the mainstream, corporate-controlled press, has come to be seen as the enemy of the voiceless rather than their champion. Justly or unjustly, few people believe what they read in the papers or watch on the news anymore, because belief has long ceased to be quite as important as complicity when it comes to the Daily Mail, the Daily Post or News International. On the streets of Athens and Madrid as well as during the London riots of August 2011, journalists have been threatened and attacked by desperate young people making havoc in the streets. Why? Not because these young people don’t want to be seen, but because they don’t want to be seen through the half-closed eyes of privilege.

Journalists are losing any case we ever had for special pleading. For the younger generation of digital natives, there is no particular reason to be deferential towards anyone who happens to be at a protest with a phone that can get the internet and an audience of thousands: it’ll be you and a hundred others, and unless the police have given you special privileges to write precisely what they want and nothing else, your press pass is less and less likely to keep you safe from arrest. As more and more ordinary men, women and children without degrees in journalism acquire the skills and technology to broadcast text and video, the media has become another cultural territory which is gradually being re-occupied. Those on the ground do not have to wait for the BBC and MSNBC to turn up with cameras: they make the news and the reporters follow. They have grown up in a world of branding and they know how to create a craze and set the agenda. They occupy the media. And the media is starting to worry.

GUEST INFORMANT: Laurie Penny (Thanks, Laurie!)

Fighting he-men from 1950s men's magazine covers collaged into dainty homes from 1950s women's magazines

Cory Doctorow

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Photographer Nadine Boughton has a series of collages called "True Adventures in Better Homes" that combine the muscular he-man (and sultry seductress) cover illustrations from 1950s and early 1960s men's magazines (see Mark's Mean Monkey Monday series) with women's magazines from the same period.

Here is a collision of two worlds: men’s adventure magazines or “sweats” meets Better Homes and Gardens. These photocollages are set against the backdrop of the McCarthy era, advertising, sexual repression, WWII and the Korean War. The cool, insular world of mid-century modern living glossed over all danger and darkness, which the heroic male fought off in every corner.

My intention is to show how the inner psyche reflects the culture at large. I am drawn to the tension of opposites: inner and outer spaces, wildness and domesticity, the sweat and the cool. With a background in psychology, I am always interested in what lies beneath appearances. The predator theme so present in the “true” adventures led me to explore “who” or “what” is breaking through. Whether the metaphor is that of bats or whales, this “other” carries not only our deepest fears but our deepest desires. We meet ourselves.

True Adventures in Better Homes

Fox News whistleblower begins anonymous tell-all series

Cory Doctorow

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Gawker has launched a new column written by an anonymous Fox News employee who posts under "The Fox Mole." S/he claims to have been with Fox for "years," and claims that s/he can't find work elsewhere because other news organizations view Fox alumni with suspicion. The Mole's first column describes a particularly nasty piece of work by Fox -- the notorious "Obama's Hip Hop BBQ Didn't Create Jobs" story -- as the breaking point that got her/him interested in exposing wrongdoing at the organization.

The post neatly summed up everything that had been troubling me about my employer: Non sequitur, ad hominem attacks on the president; gleeful race baiting; a willful disregard for facts; and so on. It came close on the heels of the Common controversy, which exhibited a lot of the same ugly traits. (See also: terrorist fist jabs; Fox & Friends madrassa accusations; etc.)

The worst thing about the Hip Hop BBQ incident is that we didn't back away from it. Bill Shine, who is a rather important guy—sort of Roger Ailes' main hatchet man, and the go-between for Ailes and most of the top talent—bafflingly doubled down and defended it. The story still exists on the Fox Nation site, headline and photo montage intact, to this very day.

That was it for me. It wasn't that the one incident was so bad, in and of itself. But it was so galvanizing, and on top of so many other little incidents, that I guess it just finally pushed me over the edge.

Announcing Our Newest Hire: A Current Fox News Channel Employee (Thanks, Fipi Lele!)

Gendered toy-ad remixer

Cory Doctorow

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Zarkonnen sez, "The Gender Remixer lets you set the video of one toy ad to the audio of another aimed at the opposite gender, with hilarious/disturbing results." It's true. The heavily gendered world of toy ads are as formalized as a legal proceeding. Hearing the audio for one and seeing the video for another is incredibly and wonderfully discordant.

The HTML5 Gendered Advertising Remixer (Thanks, Zarkonnen!)

Former NYT CEO paid $23.7M exit package; company netted $3M over the past 4 years

Cory Doctorow

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Outgoing New York Times CEO Janet Robinson received an exit package worth $23.7 million after presiding over an eight year tenure that saw the company's share price fall by 80 percent. The company's net earnings over the past four years were $3 million. In addition to her exit package, Robinson earned a $1 million annual salary. Edmund Lee for Bloomberg News:

Robinson gets pension and supplemental retirement income valued at $11.4 million, performance awards of $5.39 million, restricted stock units worth $1.07 million and stock options worth $694,164, according to the company’s proxy statement filed with the Securities and Exchange Commission today. She will also earn $4.5 million in consulting fees for this year.

Robinson’s exit, which costs Times Co. more than the company earned in the past four years, marks an end to a period during which the publisher’s sales and earnings slumped amid intensifying online competition. Times Co. (NYT) stock plunged more than 80 percent during Robinson’s tenure as CEO, which began in December 2004.

The departure of Robinson, 61, also leaves a leadership vacuum at Times Co., publisher of the namesake newspaper. The company, based in New York, faces falling print-advertising revenue, profit squeezed by pension costs, and pressure from members of the Ochs-Sulzberger family to restore a dividend once worth more than $20 million annually.

New York Times CEO Robinson’s Exit Compensation Package Tops $23 Million [Bloomberg News via Tech Dirt]

(Image: The New York Times building (new style), a Creative Commons Attribution (2.0) image from scobleizer's photostream)

Island of Guersney moots becoming a "libel haven" where rich & powerful can sue & silence critics

Cory Doctorow

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Former MI5 agent and Guernsey native Annie Machon sez, "In the teeth of all the anti-SOPA and -ACTA demos, the Channel Island of Guernsey is proposing it become an offshore libel tourism haven for image control. The lawyers see this as a potentially huge revenue stream, much as the tax haven laws have been or the island over the last 3 decades."

The idea is that rich people could register their perpetual "image rights" in Guernsey, and sue people who hurt their feelings. I'm not clear on how they enforce their judgments -- does anyone know what sort of reciprocal arrangements Guernsey has with other territories for collecting on civil judgments from its courts?

Jason Romer is the managing partner and intellectual property specialist at the large "wealth management" legal firm Collas Crill. According to his firm's website, he also, coincidentally, sits on the island's Commercial IP Steering Group and the Drafting Sub-Committee, and is thus conveniently on hand to ease the new legislation through the States.

Also coincidentally, he appears to be an enthusiastic advocate of Eady's infamous "super-injunction" regime which has had such a chillingly expensive effect on the British media in the last decade.

So, if this law is passed, anyone, anywhere around the world will be able (if they can afford it) to register their "image rights" in Guernsey. These rights can even last indefinitely after the original owner's death.

This means that anyone, anywhere, who feels that their "image" has been inappropriately reproduced/copied/traduced/pirated - the correct legal terminology is hazy - can then sue through the Guernsey courts for redress. This could potentially be a powerful new global tool for the suppression of free speech. As public outcry swells internationally against the US IP laws, SOPA and PIPA, and across Europe against the utterly undemocratic ACTA, this new law is a giant leap precisely in the wrong direction.

A new threat to media freedoms (Thanks, Annie!)

NPR will be "fair to the truth"

NPR's guidelines promise an end to "he said, she said" journalism that tries to be fair to both sides of an issue. From now on, the network will ask its reporters to be fair to the truth: "In all our stories, especially matters of controversy, we strive to consider the strongest arguments we can find on all sides, seeking to deliver both nuance and clarity. Our goal is not to please those whom we report on or to produce stories that create the appearance of balance, but to seek the truth." Cory

Canadian MP demands trick photography to disguise rampant Friday absenteeism in Parliament

Cory Doctorow

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A Canadian Conservative MP has asked for an end to medium-wide camera shots in the broadcasts of Parliament on Friday afternoons. Fridays are when many MPs travel to their home ridings (districts) and Parliament empties out. The medium-wide shots used by Parliamentary broadcasts reveals a largely empty House of Commons. Worried about how bad this looked, Conservative MP Tom Lukiwski chaired a committee to revise the broadcast rules, and asked the CIO's office to end medium-wide shots, because it reflected badly on Parliament. The CIO turned him down.

Tom Lukiwski said he has heard concerns from colleagues that the empty seats picked up on camera make politicians look bad. "That kind of concerns a lot of members that it frankly doesn't look good for Parliament," he said. Friday is usually a light day in the House, as many MPs vacate Ottawa to return to their constituencies. A House of Commons committee reviewing the broadcasting rules this week heard from Parliament's chief informa-tion officer, who said wide-angle shots have been permitted since 1992 to provide some context for viewers at home. "You are on camera," Louis Bard told the committee. "If I have to focus on the chair and the member behind is sleeping, there's not much I can do."

Conservative MP worried empty seats make the House of Commons look bad (via As It Happens)

NYT publishes "infringement is theft" column and rips off another paper's article in the same weekend

The Boston Phoenix's Carly Carioli points out that on the same weekend that the New York Times carried a column from Bill Keller decrying piracy as a war on creative people, the Times's op-ed page pirated an article to which the Phoenix holds the copyright. And of course, the Times is the same corporation that claimed that aggregating its RSS-feed headlines in a mobile app was piracy, and shut down an app called Pulse. (Thanks, Light Bulb!) Cory

Bodybuilder can go from ripped to flabby in a few hours

Cory Doctorow

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Furious Pete, a body-builder, shows how with just a few hours' preparation he can look absolutely ripped or paunchy and out of shape. He starts by doing a brief, intense exercise and cosmetic regime and produces photos that make him look like he's rippling with muscle and completely devoid of body-fat. Then he eats a few "bloating" foods and drinks, waits a few hours, and shows how the result is to make him look like he's several kilos overweight and badly out of shape. The point is to demonstrate that "before and after" miracle weight-loss photos can be trivially staged without any underlying changes to physical fitness.

Shocking Before and After Transformation in 5 Hours - EXPOSED! (via MeFi)